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Free Bets

New Betting Sites

Bet of the Day

Best UK Betting Sites – April 2025

Compare over 50 of the best new betting sites licensed by the UK Gambling Commission, with £4000+ in new customer free bets & betting offers.

Updated

bet365
Bet £10 & Get £30 in Free Bets for new customers at bet365.
  • Multiple BC UK Bookmaker Awards winner, including Best Bookmaker
  • Attractive promos, including boosted odds & free games
18+. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
Sky Bet
£40 IN FREE BETS WHEN YOU PLACE ANY BET
  • Sky Bet Club offers regular rewards, boosts, cash drops & more
  • Super 6 promo offers customers free-to-play games with big prizes
New customers only. First single & e/w bet only. Odds of 1/1 or greater. 4 x £10 bet tokens. Free bet stakes not included in returns. Free bets are non withdrawable. Free bets expire after 30 days. Eligibility restrictions and further t&cs apply. 18+. Gambleaware.org
BetMGM
Bet £10 and Get £40 In Free Bets
  • Welcome offer gives new customers more free bets than most
  • Profit boosts and free football predictors are part of a host of attractive offers
New customers only. 7 days to place qualifying bet of £10 at 1/1 (2.0) to receive 4 x £10 Free Bets: 1 x £10 football, 1 x £10 horse racing & 2 x £10 Bet Builders. Free Bets cannot be used on e-sports and non UK/IE horse racing. 7 day expiry. Exclusions apply. Stake not returned. 18+. Full T&Cs apply. GambleAware.org
Betfred
£50 IN FREE BETS, WHEN YOU BET £10
  • Hugely attractive new customer welcome offer, offering £50 in bonuses
  • Popular Double Delight promo offers great value on goalscorer bets
New customers only. 18+. Register (excl 05/04/25), deposit with Debit Card, and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility exclusions & T&Cs Apply. Eligibility & payment exclusions apply. Full T&Cs apply. GambleAware.org
Unibet
Bet £10 Get £40 in Bonuses
  • Excellent racing product including BOG
  • One of the most attractive sign-up offers
18+. GambleAware.org. New GB customers only. Min £10 debit card deposit. Place a £10+ bet at Evens or greater (2.0) each leg on Sports within 7 days. Opt in for £20 in free bets and £20 Casino Bonus. Valid for 7 days. Geographical restrictions and T&C’s apply.
Parimatch
Bet £10 Get £20 in Free Bets
  • Welcome offer is amongst most generous
  • Scoreline Selector offers weekly free bets
18+. New customers only. Opt in, bet £10 on any sports (odds 2.00+) in 7 days. No cash out. Get 4x£5 sports free bets for set markets (odds 2.00+), which expire in 7 days. T&Cs apply. GambleAware.org | Please gamble responsibly
Tote
Bet £10 Get £40 in Bonuses
  • Brand new sportsbook launched, offering far more than just horse racing
  • Benefit from the unique Tote dividend as an alternative to normal fixed odds betting
New customers online only. Eligibility restrictions apply. Only valid with code B10G40 on registration. £10 min qualifying bet at 1/1 (2.0) odds or greater across sports or racing (if EW then min £10 Win + £10 Place). Receive £20 Tote Credit, £10 Free Sports Bet and 50 Free Spins on Big Bass Bonanza within 48 hours of qualifying bet settlement. 7-day expiry on free bets & Tote Credit. Your first bet will be your qualifying bet. One per customer. UK & ROI customers only. 18+. Full T&Cs apply. Gambleaware.org
Paddy Power
£30 IN FREE BETS WHEN YOU place a £5 BET
  • Power Prices, Wonder Wheel & Acca Insurance among a range of top offers
  • Innovative Super Sub offer means bets roll over to the player coming on
New Customer offer – Use promo code YSKAST. Place a min £5 bet on the sportsbook at odds of min EVS (2.0) and get £30 in free bets. Free bet rewards valid for 30 days. Only deposits via Debit Cards & Apple Pay will qualify for this offer. T&Cs apply. Please Gamble Responsibly
BetUK
Bet £10 Get £30 in Free Bets
  • Great range of promotions
  • Impressive depth in casino games
New cust only. Opt-in required. Deposit & place a bet within 7 days and settle a £10 minimum bet at odds of 4/5 (1.8) or greater to be credited with 3 x £10 Free Bets: 1 x £10 horse racing, 1 x £10 Free Bet Builder and 1 x £10 football. Free Bets cannot be used on e-sports and non-UK/IE horse racing. 7 day expiry. Stake not returned. 18+. T&Cs apply. GambleAware.org
Betfair
GET £50 IN FREE MULTIPLES – When you place a £10 bet on Sportsbook
  • Great Odds & Cash Out feature
  • High quality on live-streaming service
Place a min £10 bet on Sportsbook on odds of min EVS (2.0), get £50 in Free Bet Builders, Accumulators or multiples to use on any sport. Rewards valid for 30 days. Only deposits via cards or Apple Pay will qualify. T&Cs apply. Please Gamble Responsibly. GambleAware.org
talkSPORT BET
Bet £10 Get £30 in Free Bets
  • Generous and easy to follow welcome offer
  • Existing customer offers include prediction games & Best Odds Guaranteed
18+ New customers only. Opt in via mobile or app and bet £10 on any sports market (odds of 2.00+) within 7 days of registration. Get 3x£10 Free Bets on selected sports markets, which expire in 7 days. T&Cs apply. GambleAware.org | Please gamble responsibly
Coral
Get £20 in Free Bets – When you bet £5 on Sports
  • Free-to-play football and racing predictors
  • Part-own a horse with Coral Racing Club
18+. New Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 4 x £5 free bets. Free bet available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.  
LiveScore Bet
Bet £10, Get £30 in Free Bets
  • Well Displayed Site
  • Great Squads Game
New members only. £10+ bet on sportsbook (ex. virtuals) at 1.5 min odds, settled within 14 days. Free Bets: accept in 7 days, valid 7 days on sportsbook only. 2x£5 Free Bets for Bet Builder only. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+.
William Hill
Get £30 in free bets when you stake £10 – Credited as 3 x £10 bets
  • Reliable Bookmaker
  • Plenty of promotions accessible
18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. www.gambleaware.org #ad
Ladbrokes
£20 in Free Bets – When you bet £5 on Sports
  • Early payouts with 2up&win
  • Well established name you can trust
18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 4x £5 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.
Midnite
BET £10 GET £20 + 50 free spins
  • E-Sports Specialist
  • Easy To Navigate Around Site And Mobile App
18+ New UK customers. Bet £10 on accas with 4+ legs, min odds 3/1 (4.0). Get 4x £5 Free Bets and 50 Free Spins, valid for 7 days on selected bets and games only. T&Cs apply. GambleAware.org
10Bet
100% up to £50
  • Free bet rewards offered across various sports to reward most regular customers
  • Cash boosts of up to 100% available when your acca wins
New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+
Betano
Get £30 In Bonuses when you bet £10
  • New to the UK betting scene, and set to make a big impression
  • Partnering with BVGroup, so customers benefit from bet builders & odds boosts
18+ New Customers Only. Opt in and bet £10 on sports (odds 1/1+) within 3 days of signing up. Get 3x£10 Free Bets for set markets (odds 1/1+) which expire in 5 days. T&Cs apply. GambleAware.org | Please gamble responsibly
Virgin Bet
Bet £10, Get £20 in Free Bets
  • Winner of Best Customer Service at BC Bookmaker Awards
  • Great existing customer games including Fives
New members only. £10 min deposit & bet on sportsbook (ex. virtuals), placed & settled at 1.5 min odds in 14 days of sign-up. Win part of E/W bets. Free Bets: accept in 7 days, valid 7 days, use on sportsbook only (ex. virtuals), stakes not returned. T&Cs and deposit exclusions apply. Bet Responsibly. GambleAware.org . 18+.
Mr Play
BET £10 GET £15
  • Great selection of payment methods
  • Easy to use bonus offer
18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement. System bets no eligible. GambleAware.org
EasyBet
Bet £20 Get £20 in Free Bets
  • Eye-catching betting exchange
  • EasyBet Horse Racing Club offers weekly free bets
18+. Sign up to easyBet with bonus code: EB20. Place your bets. The user must place 2 separate bets on at least 2 different events to qualify at odds of 2.0 or more. An event is classed as two different sporting events (Two separate races/two separate matches). Bets can be placed on singles, multiples and Bet Builders. Free bets will expire in 7 days. The promotional period begins on 23/09/2024 and runs until Midnight of 31/03/2025. Full TC’s Apply. GambleAware.org
William Hill Mobile
Get £30 in free bets when you stake £10 – Credited as 3 x £10 bets
  • Winner of Best Market Selection at the BC Bookmaker Awards
  • William Hill Plus card lets you cash out in-shop bets online
18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. www.gambleaware.org #ad
Betway
£30 Matched Free Bet if your first Acca loses + 100 Free Spins
  • All-around, great bookie
  • Wide range of payment options
*New UK customers only. Min Stake: £5. Maximum Free Bet: £30. First bet on a Football or Horse Racing multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. 100 Free Spins on More Unusual Suspects (£0.10 per spin) credited on settlement of qualifying Acca bet. No wagering requirements on free spin winnings. Debit Card deposit only (exclusions apply). This offer is valid 7 days from the new account being registered. 18+ GambleAware.org. Bet the Responsible Way. Full Terms apply
SpreadEx
Bet £10 Get £60 in Free Bets
  • Sign up offer is among the most generous on the market
  • Spread betting option offers a completely different way of betting
Spread betting losses can exceed deposit. Place a qualifying £10 fixed odds bet at odds of 1/2 or greater and get 3x £10 free fixed odds bets in consecutive days and 6x £5 free spread bets across consecutive days. Qualifying bet cannot be placed in-play or cashed out early. Free bets expire in 28 days if unused. T&Cs apply. 18+. GambleAware.org
SBK
Bet £10, Get £30 in Free Bets
  • App Betting Only
  • Competitive Odds
New UK customers only. Min £10 first deposit using Debit Card or Bank Transfer. Place a bet of £10 at min odds of 2.0 and get a £10 Football Bet Builder token upon settlement. A £10 Multiple token will be credited after 24 hours. A £5 Horse Racing Multiple token and a £5 Football Bet Builder token will be credited after 48 hours. Minimum 3 legs. Full T&Cs apply, 18+. GambleAware.org. #ad
Grosvenor
Double Odds Offer Plus 100 Free Spins When you deposit £20
  • Many promotional offers
  • Plenty of payment methods available
New Customers by invite Only. Min Deposit £20 (exc PayPal & PaySafe). Max Bonus £30 (30x wagering & max wins £2000) & 100 Free Spins @10p playable on selected games (1x wagering on wins, max wins £500) + 100% Odds Boost Token. T&Cs apply. 18+. GambleAware.org
QuinnBet
Bet £10 get £10
  • Great Promotional Offers
  • Eye-catching mobile app
New Customers Only. Bet £10+ on any sportsbook market at odds of evens (2.00) or greater, within 7 days of registration. Each Way bets min £10 stake on win. No cash out. Get a £10 ACCA Free Bet (3+ selections), valid for 7 days. UK 18+ T&Cs Apply. Gamble Responsibly.
BetZone
Bet £10 Get £20 In Free Bets
    18+ | New Customers Only | Promo Code: WELCOME10 | Place a single £10 bet within 3 calendar days of registration. Bet must settle on the same day of placement | Min odds Evens (2.00) | 4 x £5 Free Bets valid for 7 days | Max win £250 | T&Cs apply | Ends 30/04/25 | GB residents only | Gamble responsibly
    Highbet
    Bet £10 Get £20 in Free Bets
      18+. New verified customers. UK residents. Customers must first opt-in to this promotion before making the qualifying bet within 7 days of registration. Min. stake amount: £10 with real money with you first ever bet within 7 days of your registration. Free bets must be claimed within the promotion section of the website. Free bets are non-withdrawable. Free bet amount: £20 (1x£20). Min. odds: 3/2 (2.5). Maximum withdrawable winnings from free bet per player: £100. Period to activate: 7 days after the qualifying bet is placed. Full TC’s Apply. GambleAware.org
      NRG.bet
      Bet £20+ Get a £10 Free Bet
      • Modern-looking site which is pleasing on the eye
      • Slots Club can earn existing customers weekly free spins
      18+. New customers only. UK only. Sign Up using the Promo Code b20g10 and make a minimum deposit of £20.Then place a minimum £20 bet with minimum odds of Evens (2.00) and receive a £10 free bet upon bet settlement. The free bet will be subject to an expiry period of 7 days from date and time of issue. Full TC’s Apply. GambleAware.org
      Matchbook
      Enjoy £50 in free bets for the football season
      • Well-designed mobile app
      • Range of payment options available
      New customers Only. New customer must place and settle £50 in bets on Matchbook markets only. The user must bet on at least 4 different events to qualify. The user must place and settle bets at odds of 2.0 or more. Bets can be placed on singles, multiples and Bet Builders. The user must place and settle bets before the closing date of the promotion to qualify. . T’s and C’s Apply. GambleAware. 18+.
      BoyleSports
      Bet £10 Get £30 in free bets + £10 Casino Bonus & Early Payout when your team goes 2 goals ahead
      • Plenty of promotions for existing customers
      • Extra Place races available
      18+. New UK customers (Excluding NI) only. £40 in FREE Bets (FB) as £30 in sports bets & a £10 casino bonus (CB). Min Deposit £10. Min stake £10. Min odds Evs. FB applied on 1st settlement of any qualifying bet. FB 7-day expiry. 1 FB offer per customer, household & IP address only. Account & Payment restrictions. 14 days to accept £10 CB, then active for 3 days. CB 5x wagering & max redeemable £100. Game restrictions apply. Cashed out/Free Bets won’t apply. 30 days to qualify. T&Cs Apply. 18+. Applies to bets placed on match betting ahead of kick off. Get paid out as a winner if your team goes 2 goals ahead even if they win, lose or draw. 90 mins only. Applies to Singles & Multiples. T&Cs apply.
      Luckster
      BET £10 GET £10
      • Combo boost promo increases your winning on successful accas
      • Use bet builder and cash out to stay in control of your bets
      New customers only. Only residents of UK and IE. Max. FreeBet amount: £10. Offer valid only to customers making a first deposit of £10 or more. The “Welcome Free Bet” must be used at luckster.com within 14 days of being credited to your account. Customers who deposit using Neteller, Paysafe, PayPal, Skrill or Skril 1-Tap will not be eligible for any free bet offer. Free Bet Specific Terms and Conditions: One Free bet token will be awarded once you have made your first deposit and have bet £10 with min odds of 1/1 (2.00) or higher. This bet must be settled within 14 days of bet placement to qualify for the welcome free bet offer. Full TC’s Apply. 18+. GambleAware.org
      BetGoodwin
      50% BACK AS A FREE BET UP TO £25 ON FIRST DAY LOSSES
      • Strong Sign-Up Offer
      • Great Customer Service
      18+. New Customers only. 50% of first day losses refunded as a free bet. To be credited within 24 hours. Max free bet per customer £25. Minimum of 3 bets of £10 or more on separate events at odds of evens (2.0) or bigger to qualify. First day losses equals all settled stakes less all return before 23:59. Free bets must be used in their entirety within 7 days and stakes are deducted from returns. T&Cs Apply. GambleAware.org
      Netbet
      Get a £10 Free Bet + 25 Free Spins When you bet £10
      • Many payment options available
      • Great sign-up offer for new customers
      18+. New players only. Bet £10 min. odds 1/1 (2.00). No cash-out. Free Bet available on Bet Builder. 25 Free Spins on Big Bass Splash, each valued at 10p without wagering requirement. Full Terms apply. GambleAware.org
      Kwiff
      Bet £10 and Get £30 in Free Bets
      • Supercharged Cash Out available
      • Surprise Bets on offer
      Qualifying bet of £10 at min. odds 2.0 within 5 days of registration, E/W excluded. Get 3x Free Bets at min odds 2.0 each. 1x£10 Football, 1x£10 Racing, 1x£10 Acca (Min 4 selections). 7-day expiry. New selected customers & 18+ only. Min. deposit of £10. Full T&Cs apply. GambleAware.org
      Jeffbet
      Bet £10 And Get £30 Free Bet
      • Plenty of great promotions accessible for existing customers
      • Eye-catching Rewards Programme
      New Players Only. Free bet – one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network.. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply 18+ #ad gambleaware
      CopyBet
      Bet £20 Get £60
      • In-depth statistical based Premier League markets
      • Eye-catching sign-up offer
      New UK customers only. The qualifying bet should be either a Single or Acca (2+ selections) bet, start at £20, have 1.9 or greater odds and must be settled within 7 days of opt-in. 3 Free bets include: 1 x £20 Free bet Racing (Horse Racing or Greyhound Racing); 1 x £20 Free Bet Live Football; 1 x £20 Free Bet Live. Max payout – £500. 7-day expiry. To unlock the offer, complete the first deposit via the banking app (Open banking). 18+. GambleAware.com
      All British Casino Sports
      10% Cashback Always!
      • Range of casino games
      • Easy to use site
      Cashback is cash without restrictions. Full T&C’s apply. No Max cashout. Gambling can be addictive. Play responsibly. T&C’s apply. 18+. GambleAware.org.
      AK Bets
      Up to £100 Winnings Boost on your first Acca
      • Build A Racecard feature available
      • AK Bets Podcast
      Applies to new UK/IRE customers who sign up with promo code AKACCA100. Place your first bet as a multiple (minimum 3 selections) and AK Bets will boost the profit gained on that initial bet by 25% in the form of a Free Bet up to a value of £100. 18+ | GambleAware.org
      Lottoland Sports
      Bet £10, Get £10 Free Bet
      • Easy to use site
      • Great loyalty programme for existing customers
      Add a bet to your betslip with the minimum stake of £10 and tick “promotion opt in” on the betslip before placing your bet. Once accepted we’ll credit you with a £10 free bet. Only deposits via debit cards will qualify. Minimum odds on qualifying bet 1/1 (2.0). Your qualifying bet must be placed within 7 days after claiming the offer. Ends 31/12/24 at 23:59 GMT. Full T&Cs Apply. 18+. GambleAware.org
      Mr Mega
      Bet £15 Get £10
      • Great range of casino games
      • Strong depth of payment options
      18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £10, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible. T&Cs apply.
      Betiton
      Bet £15 Get £10
      • Excellent sports betting odds
      • Good range of payment options
      18+. Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £15, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible. T&Cs apply. GambleAware.org
      ZetBet
      BET £10 GET £10
        18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £10 bonus, valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible.
        Casumo Sports
        50% back as a Free Bet up to £25
        • Customer Service available 24/7
        • Well-designed website
        18+. New customers only. Min stake £2. Min legs 3. Max win £1,000. Min odds 3.0. Max £25 back as a Free Bet on losing bets only. 7 days to use free bet at odds 2.0+. Full T and Cs apply. Play responsibly. GambleAware.org
        Dragon Bet
        BET £15 GET £5 IN FREE BETS
        • DragonBoosts available on horse racing
        • Welsh sporting previews accessible
        18+. New customers UK/IE only. Place a minimum £15 bet on any selection with minimum odds of evens (2.0) and receive a £5 free bet within 24 hours of bet settlement. To qualify you must make a minimum deposit of £15 and bet a minimum £15 in the promotional period and within 24 hours of Sign Up. Terms & Conditions apply to this promotion. GambleAware.org
        Blue Fox Casino
        Bet £20 and Get £30 Free Bets
        • Money back on deposit losses across many sports
        • Use Rewards Programme points to earn free spins and prizes
        New Players Only. Free bet – one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply. 18+. GambleAware.org
        Dazn Bet
        SPORTS BETTING FOR SPORTS FANS
        • Good Reputation Associated With Their Streaming Service
        • Great Super Boosts
        UK only excl Northern Ireland. 18+ T&Cs apply.
        Mogobet
        Deposit & Bet £10 Get £30 Free Bet
          New Players Only. Min £10 qualifying bets, stake not returned. Free bet – one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply. 18+. GambleAware.org
          Tangobet
          Bet £20 Get £20 Free Bet
          • Bet builders available across 8 sports
          • Odds boosted by up to 77% on winning accas
          18+. New customers only. First deposit minimum £20, minimum Bet £20 at minimum odds 1/1 (2.00) and Get a £20 Free Bet with minimum odds of 4/5 (1.80). Eligible bets: Single, Combo, Bet Builder. Max 1 free bet per customer. Free bet tokens credited within 24 hours, valid for 3 days. System bets excluded. Full Terms apply. GambleAware.org
          Tangobet
          Bet £20 Get £20 Free Bet
          • Bet builders available across 8 sports
          • Odds boosted by up to 77% on winning accas
          18+. New customers only. First deposit minimum £20, minimum Bet £20 at minimum odds 1/1 (2.00) and Get a £20 Free Bet with minimum odds of 4/5 (1.80). Eligible bets: Single, Combo, Bet Builder. Max 1 free bet per customer. Free bet tokens credited within 24 hours, valid for 3 days. System bets excluded. Full Terms apply. GambleAware.org
          Midnite
          BET £10 GET £20 + 50 free spins
          • E-Sports Specialist
          • Easy To Navigate Around Site And Mobile App
          18+ New UK customers. Bet £10 on accas with 4+ legs, min odds 3/1 (4.0). Get 4x £5 Free Bets and 50 Free Spins, valid for 7 days on selected bets and games only. T&Cs apply. GambleAware.org
          talkSPORT BET
          Bet £10 Get £30 in Free Bets
          • Generous and easy to follow welcome offer
          • Existing customer offers include prediction games & Best Odds Guaranteed
          18+ New customers only. Opt in via mobile or app and bet £10 on any sports market (odds of 2.00+) within 7 days of registration. Get 3x£10 Free Bets on selected sports markets, which expire in 7 days. T&Cs apply. GambleAware.org | Please gamble responsibly
          Betano
          Get £30 In Bonuses when you bet £10
          • New to the UK betting scene, and set to make a big impression
          • Partnering with BVGroup, so customers benefit from bet builders & odds boosts
          18+ New Customers Only. Opt in and bet £10 on sports (odds 1/1+) within 3 days of signing up. Get 3x£10 Free Bets for set markets (odds 1/1+) which expire in 5 days. T&Cs apply. GambleAware.org | Please gamble responsibly
          BetMGM
          Bet £10 and Get £40 In Free Bets
          • Welcome offer gives new customers more free bets than most
          • Profit boosts and free football predictors are part of a host of attractive offers
          New customers only. 7 days to place qualifying bet of £10 at 1/1 (2.0) to receive 4 x £10 Free Bets: 1 x £10 football, 1 x £10 horse racing & 2 x £10 Bet Builders. Free Bets cannot be used on e-sports and non UK/IE horse racing. 7 day expiry. Exclusions apply. Stake not returned. 18+. Full T&Cs apply. GambleAware.org
          Parimatch
          Bet £10 Get £20 in Free Bets
          • Welcome offer is amongst most generous
          • Scoreline Selector offers weekly free bets
          18+. New customers only. Opt in, bet £10 on any sports (odds 2.00+) in 7 days. No cash out. Get 4x£5 sports free bets for set markets (odds 2.00+), which expire in 7 days. T&Cs apply. GambleAware.org | Please gamble responsibly
          Mogobet
          Deposit & Bet £10 Get £30 Free Bet
          • Get 10% of your deposit losses back across various sports
          • Earn Rewards Programme points to redeem for free bets and more
          New Players Only. Min £10 qualifying bets, stake not returned. Free bet – one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply. 18+. GambleAware.org
          EasyBet
          Bet £20 Get £20 in Free Bets
          • Eye-catching betting exchange
          • EasyBet Horse Racing Club offers weekly free bets
          18+. Sign up to easyBet with bonus code: EB20. Place your bets. The user must place 2 separate bets on at least 2 different events to qualify at odds of 2.0 or more. An event is classed as two different sporting events (Two separate races/two separate matches). Bets can be placed on singles, multiples and Bet Builders. Free bets will expire in 7 days. The promotional period begins on 23/09/2024 and runs until Midnight of 31/03/2025. Full TC’s Apply. GambleAware.org
          Blue Fox Casino
          Bet £20 and Get £30 Free Bets
          • Money back on deposit losses across many sports
          • Use Rewards Programme points to earn free spins and prizes
          New Players Only. Free bet – one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply. 18+. GambleAware.org
          CopyBet
          Bet £20 Get £60
          • In-depth statistical based Premier League markets
          • Eye-catching sign-up offer
          New UK customers only. The qualifying bet should be either a Single or Acca (2+ selections) bet, start at £20, have 1.9 or greater odds and must be settled within 7 days of opt-in. 3 Free bets include: 1 x £20 Free bet Racing (Horse Racing or Greyhound Racing); 1 x £20 Free Bet Live Football; 1 x £20 Free Bet Live. Max payout – £500. 7-day expiry. To unlock the offer, complete the first deposit via the banking app (Open banking). 18+. GambleAware.com
          Kwiff
          Bet £10 and Get £30 in Free Bets
          • Supercharged Cash Out available
          • Surprise Bets on offer
          Qualifying bet of £10 at min. odds 2.0 within 5 days of registration, E/W excluded. Get 3x Free Bets at min odds 2.0 each. 1x£10 Football, 1x£10 Racing, 1x£10 Acca (Min 4 selections). 7-day expiry. New selected customers & 18+ only. Min. deposit of £10. Full T&Cs apply. GambleAware.org
          BetUK
          Bet £10 Get £30 in Free Bets
          • Great range of promotions
          • Impressive depth in casino games
          New cust only. Opt-in required. Deposit & place a bet within 7 days and settle a £10 minimum bet at odds of 4/5 (1.8) or greater to be credited with 3 x £10 Free Bets: 1 x £10 horse racing, 1 x £10 Free Bet Builder and 1 x £10 football. Free Bets cannot be used on e-sports and non-UK/IE horse racing. 7 day expiry. Stake not returned. 18+. T&Cs apply. GambleAware.org
          AK Bets
          Up to £100 Winnings Boost on your first Acca
          • Build A Racecard feature available
          • AK Bets Podcast
          Applies to new UK/IRE customers who sign up with promo code AKACCA100. Place your first bet as a multiple (minimum 3 selections) and AK Bets will boost the profit gained on that initial bet by 25% in the form of a Free Bet up to a value of £100. 18+ | GambleAware.org
          Netbet
          Get a £10 Free Bet + 25 Free Spins When you bet £10
          • Many payment options available
          • Great sign-up offer for new customers
          18+. New players only. Bet £10 min. odds 1/1 (2.00). No cash-out. Free Bet available on Bet Builder. 25 Free Spins on Big Bass Splash, each valued at 10p without wagering requirement. Full Terms apply. GambleAware.org
          Betiton
          Bet £15 Get £10
          • Excellent sports betting odds
          • Good range of payment options
          18+. Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £15, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible. T&Cs apply. GambleAware.org
          Jeffbet
          Bet £10 And Get £30 Free Bet
          • Plenty of great promotions accessible for existing customers
          • Eye-catching Rewards Programme
          New Players Only. Free bet – one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network.. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply 18+ #ad gambleaware
          ZetBet
          BET £10 GET £10
          • Bet builders across 10 sports including football, tennis & rugby
          • Boosted odds on winnings when your accumulator pays out
          18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £10 bonus, valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible.
          Lottoland Sports
          Bet £10, Get £10 Free Bet
          • Easy to use site
          • Great loyalty programme for existing customers
          Add a bet to your betslip with the minimum stake of £10 and tick “promotion opt in” on the betslip before placing your bet. Once accepted we’ll credit you with a £10 free bet. Only deposits via debit cards will qualify. Minimum odds on qualifying bet 1/1 (2.0). Your qualifying bet must be placed within 7 days after claiming the offer. Ends 31/12/24 at 23:59 GMT. Full T&Cs Apply. 18+. GambleAware.org
          Mr Mega
          Bet £15 Get £10
          • Great range of casino games
          • Strong depth of payment options
          18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £10, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible. T&Cs apply.
          Highbet
          Bet £10 Get £20 in Free Bets
            18+. New verified customers. UK residents. Customers must first opt-in to this promotion before making the qualifying bet within 7 days of registration. Min. stake amount: £10 with real money with you first ever bet within 7 days of your registration. Free bets must be claimed within the promotion section of the website. Free bets are non-withdrawable. Free bet amount: £20 (1x£20). Min. odds: 3/2 (2.5). Maximum withdrawable winnings from free bet per player: £100. Period to activate: 7 days after the qualifying bet is placed. Full TC’s Apply. GambleAware.org
            BetZone
            Bet £10 Get £20 In Free Bets
              18+ | New Customers Only | Promo Code: WELCOME10 | Place a single £10 bet within 3 calendar days of registration. Bet must settle on the same day of placement | Min odds Evens (2.00) | 4 x £5 Free Bets valid for 7 days | Max win £250 | T&Cs apply | Ends 30/04/25 | GB residents only | Gamble responsibly
              All British Casino Sports
              10% Cashback Always!
              • Range of casino games
              • Easy to use site
              Cashback is cash without restrictions. Full T&C’s apply. No Max cashout. Gambling can be addictive. Play responsibly. T&C’s apply. 18+. GambleAware.org.
              NRG.bet
              Bet £20+ Get a £10 Free Bet
              • Modern-looking site which is pleasing on the eye
              • Slots Club can earn existing customers weekly free spins
              18+. New customers only. UK only. Sign Up using the Promo Code b20g10 and make a minimum deposit of £20.Then place a minimum £20 bet with minimum odds of Evens (2.00) and receive a £10 free bet upon bet settlement. The free bet will be subject to an expiry period of 7 days from date and time of issue. Full TC’s Apply. GambleAware.org
              PokerStars
              GET A 100% BONUS UP TO £400
              • Industry leader
              • Great custom leagues
              First-time depositors only. Min. deposit £10 with code ‘STARS400’. No withdrawal during bonus period. Terms apply.
              GGPoker
              100% matching up to $600
              • Amazing selection of games
              • More worldwide players than other sites
              18+. First time depositors only. Min deposit $10. Select ‘Match Bonus’ in cashier. Maximum bonus $600. Bonus released in $1 increment per $5 paid in net rake/tournament fees. 90 days after eligible first deposit to unlock full bonus. Withdrawal restrictions apply. Full T&Cs apply. GambleAware.org. Please play responsibly.
              bet365 Poker
              bet365 Poker – Welcome Package of up to €365
              • Great for beginners
              • 24/7 customer support
              18+. €365 bonus is redeemed in instalments based on Bonus Points earned. Tickets and prize wheel spins expire after seven days. Time limits, exclusions and T&Cs apply. For more information about this offer please visit the website. Registration required.
              Unibet Poker
              £500 Play- through Bonus + £20 extra on deposit
              • Browser based playing
              • Best rake % in online poker
              18+. T&Cs apply. New Customers Only. £20 extra = one cash game ticket of €8 and 4 x UK Tour tournament tickets of €4. £500 Playthrough bonus = €600. Both bonuses are activated upon first deposit from the poker client. Tickets expire after 35 days and the playthrough bonus after 60. £1 GBP = €1.1875. Selected games only. GambleAware.org.
              Sky Poker
              £10 in free tourney tokens plus deposit & spend £10 get £40 tourney tokens bonus
              • Great community & poker forums
              • Live events
              18+. New Customers Only. £10 Tournament Token Is Equal to 2 X £2.20 Tokens & 2 X £3.30 Tokens. Minimum Deposit And Staking Requirement Of £10 Applies To The Deposit Offer. The £40 Bonus Is Awarded As Four Separate Tournament Tokens. The Value Of These Are 4 X £11. Tokens credited within 72 hours. Tournament Tokens Non- Withdrawable. Eligibility Restrictions Apply. Further T&Cs Apply. GambleAware.org
              Netbet Poker
              Triple your money up to £1,300
              • Fast paced games like Snap
              • Exclusive freerolls
              18+. New player only. Min deposit of £10 required. Playthrough applies. Additional T&Cs apply.
              bet365 Poker – Premium League
              bet365 Poker – Premium League – Shoot for top spot on the weekly leaderboard and win up to €1,000 cash!
              • Great for beginners
              • 24/7 customer support
              Opt-in required to each qualifying period. Receive leaderboard points when you predict the outcome of Premier League games and complete your mission. Finish top of the leaderboard for a share of up to €1,000 cash. Time limits, mission restrictions and T&Cs apply. Registration required.

              Best New Betting Sites UK

              In the UK, the average bettor typically holds around five betting accounts. Having multiple accounts allows punters to take advantage of various welcome offers and promotions while also ensuring they can place bets at the best available odds. Exploring new betting sites can be a smart move, and as an experienced bettor, I’ll highlight some of the latest options worth considering.

              1. Midnite

              Midnite
              BET £10 GET £20 + 50 free spins
              • E-Sports Specialist
              • Easy To Navigate Around Site And Mobile App
              18+ New UK customers. Bet £10 on accas with 4+ legs, min odds 3/1 (4.0). Get 4x £5 Free Bets and 50 Free Spins, valid for 7 days on selected bets and games only. T&Cs apply. GambleAware.org

              Midnite was first launched in 2018, and entered the betting market in 2020. Despite being a newer betting site, it has quickly made an impression with a top modern design and a range of promotions for both new and existing customers. They also launched their casino betting in 2022. They are aiming to be the best for the next generation for entertainment and betting and they want to bring a new era of wagering. Their new customer offer is very good at the moment, with you receiving £20 in free bets and also receiving 50 free spins.

              2. EasyBet

              EasyBet
              Bet £20 Get £20 in Free Bets
              • Eye-catching betting exchange
              • EasyBet Horse Racing Club offers weekly free bets
              18+. Sign up to easyBet with bonus code: EB20. Place your bets. The user must place 2 separate bets on at least 2 different events to qualify at odds of 2.0 or more. An event is classed as two different sporting events (Two separate races/two separate matches). Bets can be placed on singles, multiples and Bet Builders. Free bets will expire in 7 days. The promotional period begins on 23/09/2024 and runs until Midnight of 31/03/2025. Full TC’s Apply. GambleAware.org

              If you’re on the lookout for new betting sites, easyBet is a name to consider. Launched in the UK in October 2024, this fresh betting exchange has quickly made an impact in the industry. With easyBet, you can back and lay bets at better odds than traditional bookmakers, making it a strong option for savvy punters. The platform also offers live streaming on horse racing from the UK, Ireland, USA, and South Africa, along with a variety of payment methods to suit different preferences. If you haven’t signed up yet, it’s certainly worth a look.

              3. Tangobet

              Tangobet
              Bet £20 Get £20 Free Bet
              • Bet builders available across 8 sports
              • Odds boosted by up to 77% on winning accas
              18+. New customers only. First deposit minimum £20, minimum Bet £20 at minimum odds 1/1 (2.00) and Get a £20 Free Bet with minimum odds of 4/5 (1.80). Eligible bets: Single, Combo, Bet Builder. Max 1 free bet per customer. Free bet tokens credited within 24 hours, valid for 3 days. System bets excluded. Full Terms apply. GambleAware.org

              Tangobet were launched in late 2024, but that hasn’t stopped them from making a positive mark on the betting industry. They’re owned by AG Communications Limited, and are licensed and regulated by the UK Gambling Commission, so you can rest assured that your funds will be safe with them. This new operator has plenty of depth covered within their sportsbook, as well as having a sizeable range of casino games accessible across their site.

              With the Tangobet bonus code, you can get £20 in free bets when you deposit and wager funds of £20 on a selection with minimum odds of 4/5 (1.80). Regardless of the outcome of the qualifying bet, you’ll be credited with the free bets to use on Tangobet, who are well worth signing up to if you haven’t already.

              What are the advantages of new betting sites?

              Why consider new UK betting sites over the more established names? There are plenty of reasons why you may be drawn to newer platforms.

              One key advantage is that new betting sites have to work harder to stand out in a competitive industry. To attract customers away from bigger brands, they often offer enhanced promotions, innovative features, and top-tier customer service.

              These sites may also provide better odds, a wider range of markets, or unique betting opportunities that aren’t available elsewhere. Whether it’s exclusive promotions or fresh takes on traditional markets, new betting sites can bring something different to the table. They also may be able to incorporate the latest technology, which helps make the site smoother and more interactive, whilst they tend to have modern and clean designs with improved navigation, which makes it easier for users.

              What are the advantages of online betting sites?

              Signing up to new betting sites, or established ones, means you can have greater freedom in your betting. There are many advantages that online betting has over betting at a retail site. These advantages include the following.

              • The ability to place your bets no matter what time of day
              • The option to take welcome bonuses, rarely available in the high street
              • A much more in-depth menu of general promotions
              • Place bets no matter where you are
              • Find a bigger range of markets
              • Fresh Bonuses and Promotions
              • Innovative Features
              • More Payment Options
              • Faster Payouts
              • Enhanced Security and Fairness
              • Competitive Odds
              • Innovation in Sports Markets and Betting Types

              Where to use your New Customer Sign Up Offers

              Once you’ve signed up with the UK’s best new betting sites, the next step is deciding where to place the free bets you’ll have earned. There’s certainly plenty of options out there, including our ever popular Bet of the Day, so take a look at our recommendations for the best sporting events to use your free bets on.

              • Football – There’s plenty of football to look forward to this weekend! In the Premier League, Liverpool face Spurs, with the Reds only needing one point at Anfield to win the Premier League. In the reverse fixture, we were treated to one of the games of the season, with Liverpool winning 6-3. Elsewhere, Chelsea face Everton and Newcastle face Ipswich, with both Chelsea and Newcastle desperately needing wins as they compete to finish in the top five. We’re heading into the penultimate weekend in the EFL, and with plenty of promotions and relegations that can be decided, it should be a weekend full of twists and turns! Don’t miss out on the latest football betting offers here! Find our picks for the best football betting sites to place your bets at!
              • Horse Racing – The big race this weekend takes place at Sandown, with the bet365 Gold Cup Handicap Chase at 4:10pm. Some of the horses involved in this race were ones who were involved at the Grand National in April, including Grangeclare West, Minella Cocooner and Monbeg Genius. Meanwhile, other meetings take place at Haydock, Leicester, Navan and Doncaster to name a few, so you’ll be spoilt for choice! Check out our recommendations for the best horse racing betting sites to bet with.

              How to choose the Best UK Betting Sites

              Top 5 Betting Sites UK

              Find the best UK betting sites, free bets, and exclusive offers for April 2025, all carefully compared, rated, and reviewed by our experts. Our top 5 betting sites list is based on data from the UK Bookmaker Awards, combined with our own hands-on experience. Discover which bookmakers stand out and why, along with direct links to their latest new customer promotions.

              1. bet365

              bet365 remains one of the best betting platforms and a firm favourite among punters. Their quality has been recognised at the UK Bookmaker Awards, where they’ve claimed titles like Best Sports Bookmaker, Best Welcome Offer, and Best Horse Racing Odds. Having secured the top spot multiple times, they set the benchmark for others to follow. One standout feature is their in-depth, stats-driven betting markets for leagues like the Premier League, covering options such as free-kicks, throw-ins, and goal-kicks – markets which aren’t always available elsewhere. If you’re looking to sign up, check out the latest bet365 bonus code and see how to create an account.

              bet365
              Bet £10 & Get £30 in Free Bets for new customers at bet365.
              18+. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.

              Pros

              • Winner of Best Sports Bookmaker at the Bookmaker Awards
              • Award winning welcome offer
              • Impressive statistical-based markets
              • Exciting new customer offers and price boosts

              Cons

              • Skrill and Neteller not available

              2. Sky Bet

              Sky Bet is one of the betting sites that come closest to the high standards set by bet365. They gained impressive scores across the board at the UK Bookmaker Awards. For overall Best Sports Bookmaker they finished third, helped by an impressive score in Best User Experience. Something we agreed with. From our experience, Sky Bet has a site that makes it incredibly simple to find any feature. They have a useful search bar which can find any feature or market you are looking for with ease.

              Sky Bet also came third as the Best Sports Bookmaker: Players Choice, which is a notable accolade. It’s clear to see that their punters are keen on revisiting their site and this is largely down to their existing customer offers. Examples of existing customer offers that they provide include bet boosts, free bets and free-to-play games like Match 5, which give you the chance of winning more free bets. Their loyalty program, which offers plenty of different awards, is a great incentive and games like Super 6, which keeps players entertained without having to keep depositing funds.

              Sky Bet
              £40 IN FREE BETS WHEN YOU PLACE ANY BET
              New customers only. First single & e/w bet only. Odds of 1/1 or greater. 4 x £10 bet tokens. Free bet stakes not included in returns. Free bets are non withdrawable. Free bets expire after 30 days. Eligibility restrictions and further t&cs apply. 18+. Gambleaware.org

              Pros

              • Awarded second place for Best User Experience at BC Bookmaker Awards
              • Top three in the Players Choice Award
              • Great loyalty program and existing customer offers

              Cons

              • E-wallets such as PayPal, Skrill, and Neteller aren’t available to for deposits and withdrawals.

              3. Unibet

              Unibet are an industry favourite and came in second in the Best Sports Bookmaker category at the Bookmaker Awards. They also featured within the top-five for multiple categories such as Best Welcome Offer, Best User Experience and Best Banking. Our small negative, which is a reason for the betting site not being higher in this list, is the fact that the site is not as user-friendly or as modern as other bookmakers.

              Despite this, they make up for it with in-depth betting markets on popular sports such as football, tennis, horse racing and basketball. Some examples of this being the case is stat markets such as how many shots a team will have in a Premier League match, or how many points a player will score in the NBA. They also boast a dedicated betting tips section available on horse racing. Something that sets them apart from the rest. They also have lovely promotions, with their current new customer offer seeing you able to receive £40 in bonuses if you sign up and bet £10.

              Unibet
              Bet £10 Get £40 in Bonuses
              18+. GambleAware.org. New GB customers only. Min £10 debit card deposit. Place a £10+ bet at Evens or greater (2.0) each leg on Sports within 7 days. Opt in for £20 in free bets and £20 Casino Bonus. Valid for 7 days. Geographical restrictions and T&C’s apply.

              Pros

              • Second place in Best Sports Bookmaker category
              • One of the best welcome offers in the industry

              Cons

              • Wagering requirements on casino bonus entailed within welcome offer
              • Less modern look to the site compared to others

              4. BetMGM

              BetMGM have become a popular name in the betting industry over the last couple of years, and for any new bettors, you can rest assured knowing that this bookmaker has you covered with plenty of different features. They have a great mobile app that you can use from your selected mobile device, and with dedicated mobile apps to different areas of their site, including casino, this is a real positive with this operator.

              They also have an eye-catching user friendly website, which makes it easy to find the events, features or markets that you want to bet on. It’s not just new customers who benefit from their impressive signup offer, though, as existing customers can access a range of promotions on various sports. BetMGM has promotions like Golden Goals for football, which sees you in with the chance of winning £1,000,000 if you can predict six scores correctly, or early payout offers on sports like darts in the BetMGM Premier League. They also have boosts as well on selected markets.

              BetMGM
              Bet £10 and Get £40 In Free Bets
              New customers only. 7 days to place qualifying bet of £10 at 1/1 (2.0) to receive 4 x £10 Free Bets: 1 x £10 football, 1 x £10 horse racing & 2 x £10 Bet Builders. Free Bets cannot be used on e-sports and non UK/IE horse racing. 7 day expiry. Exclusions apply. Stake not returned. 18+. Full T&Cs apply. GambleAware.org

              Pros

              • Strong sign-up offer
              • Great mobile app
              • Very good existing customer offers/promotions
              • Able to bet on a variety of different sports and markets

              Cons

              • Odds on certain markets could be more competitive

              5. Betfred

              Betfred is a very popular betting site, which has a great new sign up offer available at this current time that gives you £50 in free bets when you place a £10 bet. Betfred has innovative betting features for existing customers like their Bet Builders and Pick Your Punt. Other promotions for existing customers include price boosts across most of the sports you can bet on, Acca Flex and paying out on more places on big horse racing events.

              You may also get offers from time-to-time which give you free spins, whilst they have a free-to-play football related game where you can win prizes. Betfred also offer live streaming on a variety of sports, like football, horse racing and tennis and these live streaming experiences are typically very good, with them in high quality. You can also place bets at the same time you are watching some events.

              Betfred
              £50 IN FREE BETS, WHEN YOU BET £10
              New customers only. 18+. Register (excl 05/04/25), deposit with Debit Card, and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility exclusions & T&Cs Apply. Eligibility & payment exclusions apply. Full T&Cs apply. GambleAware.org

              Pros

              • Ability to live stream and live bet, in HD quality
              • In-depth statistical-based betting markets
              • Good customer support

              Cons

              • Could provide more variety in their betting markets

              Why use trusted UK betting sites?

              At MyBettingSites.co.uk, we take responsible gambling seriously, which is why we’re proud to be associated with organizations like GamStop and the UK Gambling Commission. Trusted betting sites are regulated and licensed, meaning they follow strict standards to protect user data and ensure fair play.

              Betting should always be a fun and enjoyable activity, never something that gets out of control. UK betting sites that integrate GamStop and other responsible gambling tools allow users to set self-exclusion periods, giving them control over their betting habits.

              In contrast, some non-GamStop betting sites use unrealistic promotions with high wagering requirements to attract customers. The risk with these sites is that if any issues arise, organizations like IBAS would be unable to step in and help.

              With over 50 trusted new betting sites to choose from and more than £4,000 in free bets available for new customers, there’s already a wealth of safe and reputable options. And with all our recommended sites meeting the UK Gambling Commission’s strict standards, you can bet with confidence, knowing your experience will be both fair and secure.

              Using trusted betting sites is crucial for ensuring a safe and secure gambling experience.. Trusted sites also offer secure payment methods, ensuring your financial information is safe, and provide reliable customer support in case issues arise. Additionally, they often promote responsible gambling practices, preventing addiction and providing tools to help users maintain control. By using trusted sites, you reduce the risk of fraud, scams, or unfair outcomes, giving you peace of mind while enjoying your betting activities.

              TRUSTED BY

              Gamstop is a free self-exclusion service available to people residing in the UK. It allows individuals to restrict themselves from online gambling sites for a set period, helping them manage problematic gambling behaviors by preventing access to all UK-licensed gambling operators.
              GamCare is a UK-based charity that provides information, advice, and support for people affected by gambling harm. It operates the National Gambling Helpline and offers resources like counseling and treatment services for individuals struggling with gambling addiction.
              The Gambling Commission is the regulatory body that oversees all forms of gambling in Great Britain. It ensures that gambling is conducted fairly, transparently, and safely by licensing operators, enforcing regulations, and protecting consumers from gambling-related harm.
              Gambling Therapy is a global support service that offers advice and emotional support to anyone affected by problem gambling. It provides online support groups, forums, and counselling, focusing on those seeking help from outside the UK.
              IBAS is a UK-based service that provides an impartial adjudication for disputes between gambling operators and customers. If a bettor feels they have been treated unfairly by a gambling operator, IBAS reviews the case and offers a binding resolution based on industry regulations and best practices.

              How we test the Best UK Betting Sites

              Using data from the only data-driven UK Bookmaker Awards, MyBettingSites presents a comprehensive list of the best betting sites in the UK. We do these awards in collaboration with our parent company, Better Collective.

              But before we get into the results, let’s take a quick look at the process for creating our list:

              • A team were dedicated to collecting data through large-scale surveys on betting habits and markets.
              • UK specific focus groups were used to collect data.
              • 1.8m data points were collected across the year.
              • Winners were finalised using the data collected
              • An annual award show took place to celebrate the best betting sites and was attended by bookmakers.

              We explain the process taken by the Bookmaker Awards in more detail. However, to help you find out who won, we’ll go straight into the best betting sites for each category and why they performed well.

              Best Overall Sports Betting Sites

              Best UK Sports Betting SitesTop UK Betting Sites
              1stbet365
              2ndUnibet
              3rdSky Bet
              4thCoral
              5thWilliam Hill

              The Best Sports Bookmaker award combines all other categories and gives an overall score. With awards won in Horse Racing Odds, Betting Experience and the Welcome Bonus categories, it’ll come as no surprise that bet365 come out on top. The only area they really struggle with is Customer Service and came close to the top in Market Selection and Football Odds. Despite failing to win any award, Unibet came in second. They score well across all categories, just falling behind bet365 in the Welcome Bonus category and finishing fourth in both Banking and Horse Racing Odds. In third were Sky Bet. Their best category was Betting Experience, finishing in second behind bet365.

              Best Betting Sites for Welcome Offers

              Sign-up offers are a key factor when evaluating the best betting sites, and they come in various forms, from percentage-based refunds to more commonly seen betting offers like “Bet £10, Get £40.” While bigger rewards can be enticing, the quality of an offer goes beyond just the amount of free bets.

              The UK Bookmaker Awards take a deeper look, considering factors like minimum odds, expiration dates, and deposit limits. Thousands of their customers gave their opinions, and bet365 emerged as the top betting site for welcome bonuses. With no expiry on free bets, competitive minimum deposit requirements, and one of the best maximum profit allowances, it’s clear why they lead the way.

              Best Betting Sites for Markets

              Other than sign up offers, the most important things we look for in a bookmaker is the depth in markets. This is based on comprehensive data from thousands of players taking part in large scale surveys. They look into more advanced betting markets on popular sports, such as football, and give each betting site a score. They used market selection on various top leagues, such as La Liga, Premier League, and the Bundesliga and combined the score from each category.

              Best Betting Sites for User Experience

              bet365 leads the way as the bookmaker with the best user experience. The testers for this category looked into ease of use, live streaming and the mobile app, giving each site a score. It should also be noted that not all sites offer live streaming, which will have caused them to fall behind in this specific category. From our experiences, bet365 are a worthy winner and Sky Bet placed in second comes as no surprise. Based on the data, Sky Bet performed better than bet365 for the Ease of Use category, only failing to win overall due to their scores on live streaming and mobile app. The bet365 mobile app outperformed other betting sites by a large margin and only Betway and William Hill came close to matching their quality.

              Best Betting SitesBest Welcome OffersBest Markets SelectionBest Racing OddsBest User Experience
              1stbet365ZetBetbet365bet365
              2ndUnibetWilliam HillLadbrokesSky Bet
              3rdSBKbet365888sportUnibet
              4th888SportLiveScore BetUnibetWilliam Hill
              5thCoralVirgin BetSky BetBetway

              Best Horse Racing Betting Sites

              bet365 came first for best horse racing odds with the data revealing they outperform other operators across regular meets and major events, such as the Cheltenham Festival and The Grand National. Ladbrokes were their closest competitor with Unibet and Skybet also amongst those in the top five. For more on this and a look at our full list, see our page for the best horse racing betting sites.

              Why we use the Bookmaker Awards Data

              We use the UK Bookmaker Awards to form our list of best betting sites as they provide in-depth data and user-tested evaluations. This is taken from a wide range of punters, rather than simply using our personal experience. You can find the full list of categories below:

              UK Bookmaker Award CategoriesWinning Betting Sites
              Best Football OddsSBK
              Best Horse Racing Oddsbet365
              Best Markets SelectionZetBet
              Best Customer ServiceVirgin Bet
              Best User Experiencebet365
              Best Welcome Offerbet365
              Best Sports Bookmakerbet365
              Best Sports Bookmaker Players Choicebet365

              The bookmaker awards data will:

              • Give you data driven information to help you make an informed decision
              • Avoid opinions made on a single day by a single writer
              • Level the playing field and help the newer operators compete with more established betting sites
              • Maintain a consistency with data pulled over the course of a year
              • Help you make a choice of betting site based on multiple categories

              Why does the Bookmakers Awards data help bettors?

              In the video below, Christian Kirk Rasmussen, COO and Co-Founder of Better Collective, gives more information on the Bookmaker Awards and how it can help you make a more educated decision on the best betting sites.

              How is the Bookmakers Awards data gathered?

              Each category in the UK Bookmaker Awards was assigned a score, which was then compiled to determine the overall best betting site. A team of experts looked into every aspect of the UK’s best betting sites, ensuring the data is not only reliable but also valuable for those who bet, especially those who are new to the world of online betting.

              To score well in the welcome bonus category, bookmakers must offer a significant amount of free bets, but the clarity of wagering requirements and qualifying bets is also critical. A flashy offer might catch your eye, but it’s important to understand the conditions attached to it – high wagering requirements or hefty qualifying bets can make it difficult to cash out winnings.

              Market selection is another vital area for scoring. Bookmakers are assessed based on the range and depth of their markets, including the availability of unique options that other sites may not offer. A wide variety of bet types, including niche markets, can give a bookmaker a competitive edge and lead to a higher score.

              Customer service is another crucial factor in determining the best betting site. The best betting sites offer a range of contact methods including email, phone, social media, and live chat. Speed of response is checked and slow responses can significantly affect a bookmaker’s score. Payment methods are also reviewed in detail, ensuring a variety of deposit and withdrawal options, along with efficient processing times and manageable minimum deposit requirements.

              The overall betting experience is assessed based on user testing, examining the layout of each betting app, navigation, and response time. bet365 emerged victorious in the Best User Experience category, narrowly edging out competitors like Sky Bet and Unibet.

              This data-driven system helps provide users with expert insight, offering a comprehensive overview to help you make a well-informed decision when choosing the right betting site for your needs.

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              About the Author – Jacob Potter

              I work full time in the betting industry, and have been betting on sports online for almost ten years. This experience has seen me build up an extensive knowledge of UK betting sites from across the UK. Whether it’s the so-called ‘big names’ in the betting industry such as bet365, Sky Bet, and William Hill, or new betting sites such as BetMGM, talkSPORT BET, or Betano, I’ll be reporting daily on the latest trends and reviewing their offers.

              I have full access to the UK Bookmaker data set, so I can add my own perspective, which provides clarity behind the expert opinions provided on MyBettingSites. In my role, I need to spend considerable time comparing the best betting sites, so you can be sure the information provided comes from an experienced bettor.

              You’ll find all the small details you’ll want to know about each bookmaker, which includes the pros and cons, which I’ve found whilst using these betting sites in a considerable amount of depth.

              About the Author – Luke Weaser-Seychell

              Over the past five years, I’ve gained extensive experience in sports betting and developed a deep understanding of UK betting sites. I create detailed guides and share tips to support your research, particularly for football, rugby, and darts. My focus has primarily been on established UK betting sites like Sky Bet, bet365, Coral, William Hill, Betfair and Paddy Power, but I’ve also explored and gathered valuable insights into new betting sites such as Betano and Kwiff Bet.

              We aim to help you find out everything you need to know about betting and betting sites and have information for both the casual bettor and also the more experienced bettor.

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              *To keep mybettingsites.co.uk 100% free for users, we receive advertising compensation from the gambling operators listed on this page. This compensation may impact how and where the gambling operators appear on the page, including the order in which they appear.

              Best UK Betting Sites FAQs

              There are a number of factors that should be considered when deciding which are the best betting sites in the UK. bet365 ticks many of the boxes, while SkyBet and Unibet are also prominent on our top betting sites list. But all the betting sites we compare and review will score well in different areas, so make sure you pick the ones that fit your own needs best.

              BetMGM, Betano, EasyBet and TalkSport Bet are among the best new betting sites to grace the UK market. The MyBettingSites team have accounts with all of these betting sites, and are always on the lookout for the next top new betting sites to compare and review on your behalf.

              Not every new betting site is necessarily trustworthy, which is why you’ve done well to find MyBettingSites. All the sites we feature work with trusted organisations including the UK Gambling Commission, IBAS and GamCare, so you can have peace of mind when opening an account with any of our recommended new betting sites.

              The best betting sign up offers are the ones that give new customers up to £50 – and occasionally even more – in free bets, once the qualifying bet has been settled. Betfred and Betfair are amongst the UK betting sites with new customer betting offers of £50 but do check MyBettingSites regularly as the welcome bonuses do change regularly.

              Paddy Power, BetMGM and bet365 are amongst the betting sites with the best promotions, offering generous welcome bonuses to new customers alongside fresh promotions to retain the loyalty of their existing userbase.

              There are hundreds of online betting sites currently operating in the UK, but not all are regulated and can necessarily be trusted. We’ve carefully selected the cream of the crop, so you can rest assured that only the best betting sites will ever feature on MyBettingSites.

              You can earn free bets from a host of top UK betting sites, with over 50 top welcome offers currently available on MyBettingSites. The most generous UK betting offers are reserved for new customers, but the like of bet365, Paddy Power and Ladbrokes also run attractive online betting offers to retain the loyalty of their existing customers. These free bet offers are described in more detail on our betting site review pages.

              Yes, all free bets that you receive will have an expiry day, although the expiration time will vary between betting sites. In most cases, you can expect the redemption period to be at least 7 days, but some betting sites like bet365 will extend the free bet expiry period to 30 days.

              Most of the UK’s best betting sites now allow you to cash out your bets, and increasing number will also give you the option of cashing out any free bets you’ve placed. The cash out amount you’re offered on a free bet is likely to be less than a bet placed with real money, but the cash out process works in exactly the same way.

              All the betting sites featured on MyBettingSites can be trusted to look after your money, and to pay out any winnings in a timely manner. A good pointer to the most trustworthy betting sites can be found in the UK Bookmaker Awards, with bet365 winning the Players Choice selection, ahead of WIlliam Hill, SkyBet, Ladbrokes and Paddy Power.

              To ‘cover’ a bet means that you are making sure that you have enough money to pay out on a wager if it wins. It can also refer to placing a ‘cover bet’ which involves betting on a second outcome to reduce the risk of an initial wager, guaranteeing a profit no matter the result.