Betting Sites & Offers

How to Choose the Best Betting Site for You

There is no single factor determining what the ‘best’ betting site is. It depends on what factors are important to you. Here is a checklist of things to consider:

1. The Welcome Offer – Some welcome offers may require a promo code, for example, the bet365 bonus code. See our betting promo codes page for more details. As above, pick a welcome bonus that you understand and is right for you. Some will be better suited to those looking to bet big, while others are better for casual punters. Betting is meant to be fun, so don’t stretch yourself, and be responsible.
2. Ongoing Offers – Each bookmaker will have offers for existing members, plus loyalty schemes. See below for more detail on this.
3. Streaming Sport – Some betting sites allow you to stream sport. To do so, you might need to bet on the event, or at least have credit in your balance. If this is important to you, then Betfair, Paddy Power, and Ladbrokes will be of particular interest. You won’t be streaming Premier League action, but you do get some decent top-flight foreign games.
4. Markets – If you’re going to bet on a range of sports and leagues, research which ones cover the markets you need. All betting websites will have markets for the most popular sports and leagues. It is only if you’re going to bet on an obscure league, or local dog racing event will this become more relevant.
5. Odds – Everyone wants to win as much as possible. It is challenging to know who has the best odds because all bookmakers boast that they have them! In one study, for football, Bet Victor was found to have the best odds. Most punters often have several accounts and place their bet with whoever has the best odds for a particular event.
6. Interface – It again comes down to personal preference. Each of the bookmakers has a slightly different interface. Personally, we’re fans of the bet365 one. As long as it’s not slow, and is easy to use, then it should be fine. Some are more modern than others.
7. Mobile Experience – In the past there was a lot of variation between the betting sites. In 2019, mobile-friendly websites and apps are very common, so this has become more of a hygiene factor.

Reading through that checklist will give you a good idea of which betting site may be more suitable for you. The truth is, if you’re a casual player, and bet on popular sporting events; then chances are all will be great for you.

Top Betting Offers 2020: Comparaison

With so much competition in the UK market, it can be rather confusing for new punters to know where to turn. To get you started, here are three of the best sports betting sites in the business.

Betfair

When it comes to the best betting sign up offers, Betfair is always among the favourites.

Get a free £20 exchange bet

One of the top betting sites. There can be no doubt that Betfair is a real leader of the betting sites, especially betting sites UK. The brand boasts a rich history but also has a passion for technology. Betfair users enjoy a modern website as well as an easy to use, reliable mobile app. Many members rate it as the best betting website and best betting sites UK.

Choose Betfair as your pick of the best online betting sites. Bet up to £20 on the Exchange and if your first bet loses, they will refund £20 in Cash. The Betfair betting sign up offers can be used on any sports. All you need to do is place a bet in the first 7 days of account opening. 

This deal has proven popular with punters looking at changing betting sites, but there are a few terms and conditions you should be aware of.  It is one of the best betting sign up free bets offers you’ll find when comparing the best online betting sites and best betting sites UK. All betting sign up free bets offers are optional. 

Betway

Betway is home to another one of the great free bet offers. Check it out.

Get up to £30 in free bets

Main terms: New UK and Ireland customers only. Min Deposit: £10. First deposit matched up to £30. 1x wagering at odds of 1.75+ to unlock Free Bet. Credit Card, Debit Card and PayPal only. Terms apply

Betway shouldn’t be overlooked when it comes to reviewing the best online betting sites and the betting sign up free bets offers. This is an exciting brand that loves sports betting. A contender for the best betting website and best betting site UK. Claim your betting sign up free bets offers if Betway floats your boat.

Pick Betway out from the list of the best online betting sites and claim the £30 free bet offers. You must make your deposit using a credit card, debit card or Paypal to release the free bet offers. It’s little wonder Betway is among the best online betting sites and best betting sites UK. Read our Betway review for more betting sign up offers from one of the top betting sites.

bet365

The world’s favourite online bookmaker has its own new customer offers.

bet365 Bonus

No UK betting sites review would be accurate without including bet365. It’s widely regarded as one of the best online betting sites there is. It covers every base, including betting sign up free bets offers.

If you choose bet365 from our list of betting sites and you’ll have to visit the brand’s site to discover whether there are betting sign up offers.

As with all of the leading sports betting sites, the advertised betting sign up offers are completely optional.

Our Selection of Best Sign Up Offers 

Terms & Conditions : 

• •  Betfred – Visit Betfred
    New UK & NI customers only. 18+. Sign up using promo code ‘SPORTS60’. Deposit & place first sports bet at a minimum of £10 in one bet transaction at evens (2.0) +. £30 paid in free bets within 48 hours of bet settlement, expires 7-days after issue. E-Wallet & Prepaid Card restrictions apply. Your first bet must be settled within 60 days of bet placement. SMS validation may be required. Game restrictions apply. Maximum 30 Free Spins on selected games. Free Spins expire after 7 days. Full T&Cs apply.
  •  Paddy Power – Visit Paddy Power
    New customers only. Place your FIRST bet on any sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using Cards or Paypal will qualify for this promotion. T&Cs apply. Paddy’s Rewards Club: Get a £10 free bet when you place 5x bets of £10+. T&Cs apply.
  •  Coral – Visit Coral
    18+. UK+IRE only. Min first bet £10 a odds 1/2 or more. Tote and Pool excluded. Must be placed within 14 days of account reg. £30 credited as 3 x £10 free bets. Not valid with CashOut. Free bet valid for 4 days. Free bet stake not returned.
  •  Betvictor  – Visit Betvictor
    New Customers only. Deposit and place a £5 qualifying bet at odds of 2.00 or greater within 7 days of opening a new account; excludes cashed out bets. Receive 2x £10 Free Sports Bets, valid on set events only at odds 2.00 or greater, expires in 7 days, plus a £10 Casino Bonus, expires in 7 days. Wager the Casino Bonus 35x to withdraw winnings. Credit/Debit card deposits only. Geographical Restrictions and T&Cs Apply. Please Gamble Responsibly
  •  BoyleSports – Visit Boylesports
    Cash stakes only. Min £10 stake required for initial £5 free bet. Min odds ½. Max £25 in free bets. Subsequent free bets equal 50% average of each 3 qualifying bets. 13 bets required to receive full £25 free bet. Qualifying bet must be placed within 30 days of opening account. Full bet expires after 7 days. Payment method restrictions apply.
  •  Unibet – Visit Unibet
    New customers only. 18+, BeGambleAware.org. Minimum deposit £10. Place any sportsbook bet (except Racing) of £20+ at minimum odds of 1.40 (2/5) to receive your free bets and casino bonus. 35x wagering on casino bonus. Free bet will expire 7 days after opt-in. £20 Casino bonus will expire after 30 days of opt-in.
  •  Betway – Visit Betway
    1.New Customers Only. 2. Min Deposit: £/€10. 3.1 x wagering at odds of 1.75+ to unlock Free Bet. 4.Credit Card, Debit Card & PayPal deposits only 5.Additional Terms Apply
  •  Betfair – Visit Betfair
    New customers only, bet up to £/€20 on the Exchange and if your first bet loses, we’ll refund you £/€20 in Cash. Bet must be placed in first 7 days of account opening. T&Cs apply. Best odds on certain markets for Premier League football, cricket, tennis, golf, horse racing and Greyhounds during specified timeframes. Prices compared against leading UK bookmakers and excludes enhanced prices and specials. Verification of ‘win bigger’ at promos.betfair.com
  •  888Sport – Visit 888Sport
    New Customers only. £10 min deposit. The bonus will be applied once the full deposit amount has been wagered at least once with cumulative odds of 1.5 or greater. Wagering must be cleared within 60 days. This offer may not be combined with any other offer. Deposit balance is available for withdrawal at any time. General deposit method & withdrawal restrictions apply & full T&C’s apply.
  •  10Bet – Visit 10Bet
    New Customers only; Min. deposit £15 (no Skrill/Neteller); Bonus amount is 50% of deposit up to £50; Offer can be claimed once per household; Wager the qualifying deposit and bonus amount 8x within 30 days to convert bonus winnings into real money; Wagers must be on min. odds of 4/5 on singles or acca bets with min. odds of 2/5 per selection to qualify; Max. stake contribution to wagering requirement is the value of your bonus; Certain bet types are excluded; See full terms; Terms apply; 18+
    
  •  Ladbrokes – Visit Ladbrokes
    18+. UK+IRE only. Promo code ‘G30’ required. Min first bet £10. Must be placed within 14 days of account reg. £30 credited as 3 x £10 free bets. Not valid with CashOut. Free bet valid for 7 days.T&Cs Apply.
  •  William Hill – Visit William Hill
    New customers using Promo Code P30 only, min £10 stake, min odds ½, free bets paid as 2x £15 (30 days expiry), free bet/payment method/player/country restrictions apply.

Historical  Bookmakers in the UK

When deciding on the best betting website and best online betting sites, reputation and experience go a long way. The marketplace is flooded with new betting sites, but there are also several traditional and historical sports betting sites available. These include:

• Ladbrokes: A gambling giant, so naturally one of the top betting sites. Launched in 1886, Ladbrokes is now a multi-million-pound business. It carried brand power when the focus moved from shops to online betting sites. Now the best betting website and best betting sites UK.
• Coral: Part of the bookmaking industry for 90+ years. It is now one of the top betting sites. Coral has undergone several changes and mergers over the years but it remains one of the best online betting sites and best betting websites available.
• William Hill: A titan of the UK high street and another of the top betting sites boasting a rich history. Today, William Hill ranks amongst the most modern of betting sites and a real player in the fight to be the best betting website. You’ll struggle to find a better betting sites UK operator.

New Bookmakers for 2020

When reviewing the best online betting sites, best betting website and top betting sites UK, we shouldn’t overlook new brands. One of the top betting sites could be a new release.

In some instances, coming in with a fresh, modern approach helps the best betting sites and top betting sites UK beat the competition. Below are a few new betting sites for 2020 with the makings of becoming the best betting website around.

• 10bet: A new face in the betting sites and betting sites UK field but it is eager to impress. It holds its own against other new betting sites and can even take on established sports betting sites when it comes to value, promotions and betting sign up free bets offers. A quick visit to 10bet and you’ll see why this is a contender for the best betting website.
• Sportnation: Another of the new breed of sports betting sites and betting sites UK keen to make its mark. It was previously connected to Bet on Brazil which is one of the best online betting sites in its homeland. Sportnation’s football platform is well worth a visit. A frontrunner for the best betting website.
• NetBet: Of the newer betting sites and betting sites UK that have made giant strides, NetBet is worth a visit. It offers something to suit all types of backers and the odds are competitive when compared to similar best online betting sites. Is it the best betting website? We’ll leave that decision up to you.

How to choose a Sports Betting Site

When choosing an online sports betting site, best betting website or top betting sites UK to suit your needs, there are many points to keep in mind. You want your new bookmaker to cover every aspect of your needs. We’ll start by saying don’t simply go with the best betting website or top betting sites UK purely because of their reputation. one of the top betting sites could be a new name.

The best online betting sites, best betting website and top betting sites UK have many years’ experience, but new online bookies are ambitious and innovative. In addition, they can also boast the best betting website in a punter’s eyes. There’s also betting sign up free bets offers to consider. The top betting sites are often the most generous.

Look at the sports you are most interested in betting on and the top betting sites will have you covered. It could be football, horse racing, tennis, boxing or cricket. The best betting website will have it all. Online punters are spoiled for choice with the best betting website and best betting sites UK.

Odds are also very important when picking your best betting website and top betting sites UK. You want to get the best price or joint best price as often as possible. Only then can they be considered the best betting website or amongst the top betting sites UK. Again, the top betting sites don’t disappoint.

Dedicated, helpful and friendly customer service is vital to the best betting website and top betting sites UK. Above all, they should be easy to get in contact with and should operate 24/7 if the best betting website accepts bets 24/7.

Football Betting Sites

Football betting is big business in the UK. Many of the leading bookmakers and top betting sites UK place a great emphasis on looking after football bettors. Here are some of the best online betting sites, top betting sites UK and best betting website for football:

888Sport has more markets than most of the competition. More ways to bet means more ways to win which makes it one of the best football betting sites

Betfair offers competitive betting odds on the top football leagues from around the world. The addition of its betting sign up free bets offers is the icing on the cake.

Paddy Power is certainly among the best football betting sites. Check out the promotions page on the website or app and you’ll find a long list of betting sign up offers, specials and deals on the beautiful game. 

Betfred is known as the bonus king. For instance, it gives double the odds on first goalscorer bets if your player nets two, triple for the hat-trick. All this comes at no extra cost to you.

Boxing Betting Sites 

Choosing the best boxing betting sites involves seeing sites that don’t only offer to bet on the fight winner or winning round. The fun from betting on boxing (or UFC) also relies on getting the best odds possible, the most markets and landing the most generous big fight bonuses.

Bet365 offers dozens of markets on the top fights happening anywhere in the world. You can place bets on matchups actually coming up in a few days or even fantasy fights that aren’t already official

Paddy Power usually are the most offering bookmaker for winner by KO, so if you’re looking to place such a bet, they are your sure place to go

Horse Racing Betting Sites 

Betting on Horse Racing usually involves betting on the major races that take place each year : Royal Ascott, Cheltenham and of course Grand National. These events are packed with plenty of betting opportunities and this is what precisely makes horse betting special. The vast diversity of betting types and methods in horse racing push all major betting sites to be at their very best. 

Ladbrokes is a great reference in this category because they offer Best Odds Guaranteed on all race meetings in Britain and Ireland. They also enhance odds for some of the major races.

William Hill hand picks races and enhances the odds for a selection of horses. For races in which each way bets are settled for the first four places, William Hill pays out on the horse that finishes fifth.

How to place a Bet on an online Betting Site

Here are some of the benefits of having a flutter at these sports betting sites.

Safety

This is of paramount importance when it comes to betting online with the best betting website and best betting sites UK. Each of the betting sites mentioned in our list is completely safe, reliable and fair. As a result, this allows you to place an online bet on sports without the need to worry.

Mobility

A vital part of modern betting. Punters love to bet when they want, where they want and on what they want. The mobility that comes with modern betting sites is seriously impressive. With a reliable Wi-Fi connection, you can gamble on sports when on the move, using your betting mobile app.

Speed

This is particularly important when it comes to betting in-play. You want to get your cash down before the price changes or the market suspends. In addition, each of the best online betting sites mentioned is fast, reliable and responsive. You can log in and place your bet in a matter of seconds.

Access

Your favourite sports should be easy to access. Modern betting sites have odds and markets on more sports and markets than ever before. Furthermore, the most popular sports are covered but there’s also betting on politics and reality TV. You can access these as easy as the top sports, simply by using your desktop computer or mobile app.

Updated odds

Fresh odds come faster than ever before. However, to give yourself the best chance of landing a profit, you must get the best odds possible on your selection. The best online betting sites update odds instantly, keeping you up to speed and ready to react to any changes. This feature works well with in-play betting.

Exclusive offers

Betting sign up offers are given to both new and existing customers of the best online betting sites. You’ll get money back, enhanced odds, extra places each-way and free bets offers. Some of the best betting sign up offers are reserved for new customers but each of the bookies mentioned in our reviews also looks after those already loyal to the brand.

Top 10 Best Betting Offers 2020 

Here is our selection of the top ten betting offers in the UK:

bet365 Terms and Conditions: New Customers only. Min deposit £5 and 1x settled bet requirement to release Bet Credits. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

William Hill Terms and Conditions: New customers using Promo Code P30 only, min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15 (30 days expiry), free bet/payment method/player/country restrictions apply.

Coral Terms and Conditions: 18+. UK+IRE only. Min first bet £10 a odds 1/2 or more. Tote and Pool excluded. Must be placed within 14 days of account reg. £30 credited as 3 x £10 free bets. Not valid with CashOut. Free bet valid for 4 days. Free bet stake not returned.

Ladbrokes Terms and Conditions: 18+. UK+IRE only. Promo code ‘G30’ required. Min first bet £10. Must be placed within 14 days of account reg. £30 credited as 3 x £10 free bets. Not valid with CashOut. Free bet valid for 7 days.T&Cs Apply.

Paddy Power Terms and Conditions: New customers only. Place your FIRST bet on any sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using Cards or Paypal will qualify for this promotion. T&Cs apply. Paddy’s Rewards Club: Get a £10 free bet when you place 5x bets of £10+. T&Cs Apply.

Betfair Terms and Conditions: New customers only, bet up to £/€20 on the Exchange and if your first bet loses, we’ll refund you £/€20 in Cash. Bet must be placed in first 7 days of account opening. T&Cs apply. Best odds on certain markets for Premier League football, cricket, tennis, golf, horse racing and Greyhounds during specified timeframes. Prices compared against leading UK bookmakers and excludes enhanced prices and specials. Verification of ‘win bigger’ at promos.betfair.com

Betfred Terms and Conditions: New UK & NI customers only. 18+. Sign up using promo code ‘SPORTS60’. Deposit & place first sports bet at a minimum of £10 in one bet transaction at evens (2.0) +. £30 paid in free bets within 48 hours of bet settlement, expires 7-days after issue. E-Wallet & Prepaid Card restrictions apply. Your first bet must be settled within 60 days of bet placement. SMS validation may be required. Game restrictions apply. Maximum 30 Free Spins on selected games. Free Spins expire after 7 days. Full T&Cs apply.

Betway Terms and Conditions: 1.New Customers Only. 2. Min Deposit: £/€10. 3.1 x wagering at odds of 1.75+ to unlock Free Bet. 4.Credit Card, Debit Card & PayPal deposits only 5.Additional Terms Apply

Bet Victor Terms and Conditions: New Customers only. Deposit and place a £5 qualifying bet at odds of 2.00 or greater within 7 days of opening a new account; excludes cashed out bets. Receive 2x £10 Free Sports Bets, valid on set events only at odds 2.00 or greater, expires in 7 days, plus a £10 Casino Bonus, expires in 7 days. Wager the Casino Bonus 35x to withdraw winnings. Credit/Debit card deposits only. Geographical Restrictions and T&Cs Apply. Please Gamble Responsibly

Unibet Terms and Conditions: New customers only. 18+, BeGambleAware.org. Minimum deposit £10. Place any sportsbook bet (except Racing) of £20+ at minimum odds of 1.40 (2/5) to receive your free bets and casino bonus. 35x wagering on casino bonus. Free bet will expire 7 days after opt in. £20 Casino bonus will expire after 30 days of opt-in.

We would strongly recommend signing up with a trusted betting site that is licensed to operate in the UK. There are plenty of new betting sites popping up all the time. For any site that you are not familiar with, it is vital that you do some extra due diligence. All the sites we have listed on My Betting Sites are licensed and legal to operate in the UK.

What are the Different Types of Betting Offers

How Do The New Customer Offers Work?

Better understand how these offers work, and you will make a better decision about which is right for you. It will also help ensure you meet the requirements to receive the bonus.

Each welcome offer varies, but there are generally two types.

Type 1) Matched Free Bet – Bet a required amount to receive a free bet.

Type 2) Matched Deposit Bonuses – Receive a bonus depending on the amount you deposit.

How Matched Free Bets Work

Matched free bet offers represent around 80% of welcome offers that have been available in 2019. This offer format is easier to understand, and the free bets are more straight forward to receive.

A UK betting site may have an offer such as ‘Bet £10 and receive a £30 Free Bet’.

You will need a place a qualifying bet first. In our example, this is £10. This bet will have requirements to unlock the free bet. For instance, the first bet must put on an event with at least odds of 2.00 (evens). This ensures a low level of risk on qualifying bets and prevents players from winning every time when releasing their free bet.

Upon meeting these requirements, you will be able to use the free bet. Free bets are not returned as part of winnings. i.e. if you use your free £30 free bet, you will only receive the winnings from the bet, and not the £30 free bet stake itself.

How Matched Deposit Bonuses Work

As an alternative, sports betting sites may have an offer such as ‘Deposit up to £100 and receive a 100% matched bonus’.

The bonus amount you receive depends on the amount you first deposit. If it’s a 100% matched deposit, you will get a £100 bonus. If it’s a 50% matched deposit, you will receive a £50 bonus.

Matched deposit offers provide the advantage of larger potential bonuses. They can, however, be more complex. Wagering requirements can add to this complexity.

There are two sets of wagering requirements. One to release the bonus, and another potentially to withdraw it as cash.

To unlock the initial bonus, there is usually a wagering requirement of 1 x. i.e. bet the total sum of your initial deposit. Once you have unlocked the bonus, you will be able to bet with it. To withdraw it as cash, you might need to wager the bonus around five times.

The variation between offers can make matched deposit bonuses harder to compare. For instance, a deposit might be matched 100%, but have higher wagering requirements.

Who Has the Best Betting Offers for Existing Customers?

For over two years, we have updated the site daily with betting offers across all sports. This means few people know this area as well as we do.

The majority of top betting sites publish new offers daily. The best way to keep on top of them is via our homepage. We have sport-specific pages if you’re only interested in a particular sport. Don’t bet before finding out if there is an offer first.

There are generally five types of offer:

1. Free Bets for Existing Customers – Sometimes, these will be issued for a specific sporting event to increase the number of people betting on it.
2. Money Back Specials for Existing Customers – For instance, getting money back if your horse finishes second or if a particular player scores.
3. Enhancements for Existing Customers – You can sometimes earn extra winnings if a particular event happens (such as a penalty being awarded).
4. Accumulators – Most betting sites offer either a bonus or insurance on your selections.
5. Loyalty Bonuses – Make a certain amount of bets weekly, and you may be issued a bonus weekly.

There are some online betting sites which have more offers than others. Some are better for specific sports. William Hill always has promotions for horse racing, and Boylesports regularly have enhanced places for golf.

Sites including Betway, MansionBet, and Betfred change their offers daily. It is best to compare as much as possible and pick the bookmaker that gives you the best value for that event.

Use a Bonus Promo Code When You Join

Some welcome offers may require a promo code. See our betting promo codes page for more details. Each page lists the latest bonus code for the month, plus provides an overview of what betting offers each bookmaker has had for existing customers for the previous month.

Betting Site	Promo Code
	bet365 Bonus Code
	10Bet Bonus Code
	Ladbrokes Promo Code
	MansionBet Promo Code
	William Hill Promo Code
	Betfred Promo Code
	Betfair Promo Code
	SportNation Promo Code
	Paddy Power Promo Code

FAQ: all you need to know about Betting sites

Check out these questions other readers have asked.

What is the best betting site?

Any of the best online betting sites and betting sites UK mentioned in our list or reviewed on this page rate highly in terms of security, value, promotions, betting sign up offers and customer service. You could place your trust in a traditional bookmaker with generations of experience or go for a new, fresh and ambitious firm.

How do I find a betting site that suits me?

Read our reviews, check out the current promotions and choose the betting site that best suits your needs as a punter. Then, it’s a simple case of clicking any link on this page to register for an account, secure the welcome bonus and start betting.

How do I get started with a betting site?

After choosing the betting site you believe is the best fit for you, it’s easy to get started. All you must do is click a link to the site on this page, hit the join button and register. After that, make your first deposit, and bet then collect the welcome bonus. 

Are betting sites trustworthy?

Each of the best online betting sites mentioned on this site boasts modern SSL technology and an encryption service that means your details are never seen by another person. This includes the staff. Your sensitive information will never be put at risk. This allows you to enjoy an online bet with confidence.

Which betting sites should I avoid?

There are many great and reliable sports betting sites out there you can trust. They are not all as secure as each other, however. Stick to the firms mentioned here. If a site isn’t licensed and regulated by the UK Gambling Commission, it’s best avoided.

Can betting sites ban you?

The best online betting sites are well within their rights to limit or close your account at any time. They could even ban you from joining in the first place. This is very rare, however, and usually only happens to punters looking to abuse the system. Honest bettors with a love for sports betting needn’t worry.

Which is the best betting bonus?

Betting bonuses come in many different shapes and sizes. Each of the sites mentioned in this review offer competition-beating bonuses. These may come in the form of a free bet offers, risk-free bet offers or matched free bet offers. However, there’s also enhanced odds, extra places each-way and money-back offers.

What betting sites offer free bets?

Free bets offers come in different forms. The no deposit free bets offers are now extremely rare as they were abused by many when available. Now, bookmakers are happy to give free bets offers to customers proving themselves serious by making deposits and bets on the site. Each of the best online betting sites mentioned in this review offers a welcome bonus in the form of a free bet offers.