The Champions League is, without doubt, the world’s premier club football competition. All UK betting sites go the extra mile for this event, which means a plethora of Champions League betting offers for new and existing customers.

From price boosts and enhanced multiples to ACCA insurance and Champions League free bets, we have them all here for you. Plus, every bookmaker promoted on this page is licenced and regulated by the UK Gambling Commission, so you are guaranteed a safe, secure and fair online betting experience.

Champions League Free Bets for New Customers

What better way to start betting on the Champions League than with a free bet. Here are the current new customer offers from 10 of the top online bookmakers in the UK. See our homepage for a full list of UK betting sites.

Be aware that for the vast majority of Champions League free bets, you are required to make a real money deposit. This information is provided in the main terms printed under each bonus.

bet365 Claim bet365 Offer
Up to £100Bet Credits
Terms and Conditions New Customers only. Up to £100 in Bet Credits. Sign up, deposit £5 or more to your account and bet365 will match your qualifying deposit in Bet Credits when you place qualifying bets to the same value and they are settled. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply.
VirginBetChampions League betting offers - 2021
Get £20in Free Bets
Terms and Conditions New Members. £10 Minimum Bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/W & Multiples), stakes not returned. Rules and Exclusions: click here.
BetVictor Champions League betting offers - 2021
Get £30in Sports and Casino bonuses
18+ New Customers only. Deposit, opt in and place a £5 qualifying bet at odds of 2.00 or greater within 7 days of opening a new account; excludes cashed out bets. Receive 2x £10 Free Sports Bets, valid on set events only at odds 2.00 or greater, expires in 7 days.  Plus a £10 Game Show Bonus, selected games, wager 40x to withdraw a max of £250. T&Cs Apply. Please Gamble Responsibly.
PaddyPower paddypower145-45px
Get up to £20Risk Free First Bet
Terms and Conditions New customers only. Place your FIRST bet on any sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using Cards or Paypal will qualify for this promotion. T&Cs apply. Paddy’s Rewards Club: Get a £10 free bet when you place 5x bets of £10+. T&Cs apply.
Betfred Champions League betting offers - 2021
Get £30 in Free Bets + 60 Free Spins
Terms and Conditions New UK & NI customers only. promo code ‘SPORTS60’. Deposit & place first sports bet of £10+ in one bet transaction, at odds of Evens (2.0) +. settled within 60 days. First bet must be on Sports. £30 in Free Bets credited within 48 hours of bet settlement, 7-day expiry. Payment restrictions apply. SMS validation may be required. Max 60 Free Spins on Justice League Comics. 7-day expiry. Full T&Cs apply.
888 Sport Claim 888Sport Offer
Get £30 in Free Bets+ £10 Casino Bonus
Terms and Conditions New customers only • Min deposit £10 • A qualifying bet is a ‘real money’ stake of at least £10 • Min odds 1/2 (1.5) • Free Bets credited upon qualifying bet settlement and expires after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager bonus amount x40 within 14 days • Casino bonus expires after 60 days • Withdrawal restrictions & full T&Cs apply.
Unibet Claim Unibet Offer
Get up to £40 Money Back as Bonus+£10 Casino Bonus
Terms and Conditions 18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 35x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. No deposit required for NI customers. Call 08081699314 to claim. Full T&Cs apply.
WilliamHill William Hill Logo 145px
Get £30in Free Bets (credited as 2 x £15 bets)
Terms and Conditions 18+. Play safe. New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.
MansionBet Claim MansionBet Offer
Get £20in Free Bets
Terms and Conditions New customers only, min deposit and bet £10 (£20 if E/W bet) from UK Debit card only. PayPal not accepted. Min odds evens (1/5 per multi selection). 4x £5 Free Bets valid for 7 days, stake not returned, no cash out. T&Cs apply.
Coral Champions League betting offers - 2021
Get £20in Free Bets
Terms and Conditions 18+ Eligible UK+IRE players. PayPal & some deposit & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions & T&Cs apply.

 

Champions League Betting Offers for Existing Customers

The Champions League betting offers in the table above are for new customers, but there are many more promotions available after you have joined an online bookmaker. Existing punters will already be familiar with most of these offers, but as a newcomer, they are something you want to consider when deciding on which site to bet with. Here’s a taster of the most popular Champions League betting offers for this season’s competition.

Free Bets

Free bets are not just for new sign-ups; most bookies use these offers to keep their existing customers happy and active. Although specific Champions League free bets are rare, it doesn’t matter because regular free bet promotions can be used when betting on this competition.

Often, the best way to get your hands on these offers is by choosing a bookmaker that operates a free bet club or rewards program that serves up free bets on a weekly basis. You do need to qualify to be eligible for the free bets, however. For example, the bookie’s terms may state that you need to wager £25 throughout the week to receive a £5 free bet for the following week.

Risk-Free Bets

There are a few risk-free bet offers that existing customers can pick up, but quite often these are new player promotions. However, we want to introduce them to you and explain the difference between a risk-free bet and a standard free bet.

A genuine risk-free offer is what it says on the tin – there should be no risk on your part whatsoever. A good example is Paddy Power offering £20 risk free. Yes, you must make a real money deposit, but if your qualifying bet loses, your stake is refunded as cash, which you can withdraw if you choose.

A standard free bet, on the other hand, is non-withdrawable. This means that you have to use it on your chosen betting site. Furthermore, no stakes are returned. So if you wager a £5 Champions League free bet on Liverpool at even-money (1/1), your returns are £5 if you win.

Boosted ACCA Payouts

If your preferred method of betting is placing accumulator wagers rather than straight-up single bets,  then boosted ACCA payouts will be among the best Champions League betting offers for you. Although there are a few terms and conditions, these are straightforward in principle.

You place your accumulator, and if it wins, the bookmaker will boost your payout. The percentage of the boosted payout will depend on how many selections you made. For instance, a 4-leg ACCA might give you a 5% payout increase, whereas a 12-leg ACCA could be 50% extra on your returns.

Odds Boosts

You’ll find these Champions League betting offers under several names, including price pumps, price blasts and bet boosts, but the principles are the same. The bookie selects specific fixtures and increases the odds – commonly on the match result market.

A couple of betting sites have taken this a step further by giving punters the option to boost the odds on one of their own bets each day. Although Champions League odds boosts don’t increase the prices by a huge margin, every little helps when building your bankroll.

Stake Back Bets

Punters sometimes get their wagers refunded if their stakes lose, especially in the form of Acca insurance. If one leg lets you down, you receive a refund, in the form of free bets.

Other Champions League betting offers can include getting your money back as a free bet if the match you bet on ends without a goal, double odds if your chosen first goalscorer bet goes on to bag a second, and early payouts on match result wagers.

Champions League Betting Odds

Varying odds between bookmakers is a guarantee, which is good and bad news for punters. Of course, differing Champions League betting odds means that you can find better value bets; however, that does mean putting in the effort to dig out the best prices.

As a benchmark to get you started, these are the current prices you can get from one of the UK’s leading bookmakers, bet365. It’s worth comparing these with a few of our other recommended bookmakers to gauge the markets more effectively.

Team Odds to win 2020/21 Champions League
Bayern Munich 11/4
Man City 7/2
Liverpool 11/2
PSG 11/1

*Odds correct as of 04/01/2021, all odds are subject to change

Champions League Betting Tips

The popularity of this competition means there’s no shortage of Champions League betting tips doing the rounds. It’s important to note that there are no guarantees with such tips. Our advice is to use them as part of your own pre-match betting research.

Champions League betting offers - 2021
GREENS
Yield: 1.62%
Paris Saint-Germain vs Barcelona
Champions League Final Stage
10/03 20:30
Barcelona to win
Good day to all my followers and let's hope we get another green here. Paris SG - Barcelona will happen here and I have a feeling that the probability of my selection winning is very high after looking...
Champions League betting offers - 2021
Bojantips
Yield: 5.3%
Paris Saint-Germain vs Barcelona
Champions League Final Stage
10/03 20:30
Over 3 goals
PSG and Barcelona after the first match, I think we will see a lot of chances and goals, knowing that Barcelona has to go all in to make sone positive result in this match, for that reason i will place...

Find the Best Offers

Our golden tip when having a flutter is to find the best Champions League betting offers. We’ve introduced several on this page, but there are many others available, too. A good offer will have punter-friendly terms and conditions, which give you a greater chance of making a profit.

Focus on What You Know

While it might seem obvious, your Champions League betting will be successful only if you know what you’re doing.

The first step is learning all about the tournament. Then, focus on the betting markets that you’re the best in and look for a bookie that provides excellent Champions League odds in that field. If you have the patience for it, you could shop around for every game.

Consider Various Factors

Finding good odds is more than finding a website that puts competitive numbers on the screen. You’ll win if you find an offer that places less or more probability on an event’s outcome than you expect actually to be the case.

So, when looking at Champions League odds for particular events, consider why the bookie chose them and then do your research to ensure value.

Compare Probability and Odds

Champions League betting, like any other, includes making predictions that might come true or that might fail.

A bit of good advice would be to consider what you expect the outcome of a match will be even before you look at the odds. That way, you’ll stay objective and use your knowledge to determine what you want to wager on, not only what the bookies say.

Don’t Ignore Favourites

Even the bookies with the best Champions League betting offers place low odds on heavy favourites. As a result, some bettors believe that you can’t get value from placing wagers on them.

However, as they’re very likely to win, even low odds mean a profit for those who bet on them. Here, remember that it’s not the odds that matter, but how they compare with the actual event’s probability.

How We Picked Our Best Champions League Betting Sites

We choose which betting sites to suggest to you based on two things. Our first consideration included the general principles that make a bookmaker worth your time. Then, we scrutinised the Champions League betting offers each one provides to players. 

However, remember that our selection is still subjective, no matter how much we try to be objective while grading bookies. The best offer for you might be elsewhere.

Even in that case, you can use our criteria as a foundation for finding the best Champions League betting offers.

Best Champions League Betting Sites – Our Criteria & Requirements

As a punter, you’ll naturally want a bookie that promises Champions League free bets, high payouts and competitive odds. Still, even if the operator provides that, you should also take other factors into account.

Here are our three essential requirements of websites providing Champions League offers and markets.

Champions League Betting Promotions

This tournament is an exciting, adrenaline-packed time when you’ll want to place numerous wagers. Sometimes, you might even back an underdog to see what happens.

Why not find a website with generous Champions League sign up offers? The bonus money is an excellent way to give your sports betting bankroll a little extra boost.

The bookies we recommend also tend to put out new Champions League betting offers before big games. These could be enhanced odds, cashback and money-back guarantees or deposit bonuses.

Live Betting Option

The advancement of betting technologies makes it more engaging than ever to place wagers on big sporting tournaments. When it comes to events as massive as this one, having the live option is imperative.

The bookie should provide you with a smooth, engaging, interactive and informative platform. We consider it a bonus if the operator also facilitates live streaming and lets you place in-play wagers as part of the Champions League offer.

Available Markets

The number of potential Champions League betting markets is extensive. The bookie you choose for this event should provide many options, letting you place wagers before and during the game.

Some of the most common markets include single games, full time results, outright winners, over/under, top scorers and who’ll make the knockout stages.

We keep this page updated daily throughout the season with the best promotions open to new customers.

Bookmaker Review Visit the site
Betfair Great Odds & Cash Out feature Visit Betfair
Ladbrokes Always outstanding promotions Visit Ladbrokes
Coral Reliable bookmaker for all Visit Coral
888Sport Always great odds & support Visit 888Sport
Unibet Fantastic supply of odds Visit Unibet
10bet Competitive Odds Visit 10bet
Betvictor User-Friendly interface Visit Betvictor
Sport Nation Great Loyalty program Visit Sportnation
Mansion Bet Original  betting offers Visit Mansion Bet
Betway All-round, great bookie Visit Betway

Our Top Selection of Champions League Betting Offers

The range of Champions League betting types gives you more wagering flexibility and freedom. The exact deals differ with each bookie and passing match.

Still, let’s take a look at the top five Champions League betting promotions available now to see what you could expect.

Champions League Betting Offers – Top Three Wagering Options

While reviewing the best bookies where you can enjoy Champions League betting, these three offers stand out, in particular, for their quality.

888Sport features a Champions League betting promotion of £30 in free bets. The qualifying factor is that you place one £10 bet on any match with the odds of 1.5 or higher. You can take advantage of your free wager in the next seven days.

Significant T&Cs: New customers only • Min deposit £10 • A qualifying bet is a ‘real money’ stake of at least £10 • Min odds 1/2 (1.5) • Free Bets credited upon qualifying bet settlement and expires after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager bonus amount x40 within 14 days • Casino bonus expires after 60 days • Withdrawal restrictions & full T&Cs apply.

Bet365 has a generous welcome package for all new bettors. You could expect to see welcome offers such as a free bet deposit match when you sign up. For this offer, you’d have to place a wager of the same value as your qualifying deposit to claim.

Significant T&Cs: New Customers only. Up to £100 in Bet Credits. Sign up, deposit £5 or more to your account and bet365 will match your qualifying deposit in Bet Credits when you place qualifying bets to the same value and they are settled. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply.

Virgin Bet grants you £20 in free bets as a Champions League sign up offer. You must place one £10 bet at the sportsbook with odds of 1.5 or higher in the first two weeks upon joining the operator. You’ll then receive two non-withdrawable £10 bet tokens which you can take advantage of in the next week.

Significant T&Cs: New Members. £10 Minimum Bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/W & Multiples), stakes not returned. Rules and Exclusions: click here.

Champions League Betting Markets

With the number of games and teams involved in this tournament, a variety of available markets is essential for Champions League betting. Let’s review the most prominent types of wagers you can place in the following months.

Champions League – Most Popular Markets Explained

While there might be some variations and particular Champions League betting types from match to match, you’ll most often see the following:

  • Full-time result: A simple wager in essence, where you choose the outcome of a game. The scoring is the following – 1 for the home team win, 2 for the away club beating them, and X for a draw result.
  • Both teams to score/not to score: Another popular bet, here, you place money on both teams scoring or not scoring during a game.
  • Over/Under: Bettors love this type of wager since they bring more payouts, although the odds are lower. Here, you choose whether a game will finish over or under a predetermined number of goals, which is usually 2.5.
  • Outright betting: This wager is a long-term one based on who will win the tournament. It requires a lot of research, and you’ll usually place it very early in the competition.
  • Stage of elimination: This bet is only available for tournaments. You pick in which round a team will get eliminated.
  • Top scorer: This one applies to individual players, where you place a wager on who will score the most goals in the competition.

History of the Champions League

The Champions League is UEFA’s elite club football competition. Top European clubs enter, seeking to become the champions of the continent.

The tournament first took place in 1955 and 1956 under the name ‘the European Cup,’ and included 16 teams. The name changed in the 1992/93 season, and the competition kept expanding over the years. In 2019/2020, it featured 79 clubs in total.

The Stages

Teams start qualifying for a part in this event during the summer when three rounds and a playoff take place.

In September, 32 teams, divided into eight groups of four, entered the group stage. During this round, all clubs play against everyone else in the home and away formats.

The top two from each of the eight groups advance to the knockout stage. The third-placed club plays the UEFA Europa League, and the last one drops out completely.

Then, 16 teams play quarter-finals and semifinals home and away. The final takes place in a pre-selected stadium. The venue often gets chosen over two years in advance.

Turkey will host the finals at its Atatürk Olympic Stadium in Istanbul on the 29th of May, 2021.

FAQs about Champions League Betting Offers

Let’s finish by answering your most frequent questions about the Champions League betting offers, markets and everything else a punter would need to know.

Where can I find Champions League betting offers?

You’ll find Champions League offers at any reputable bookmaker. Most operators put out outright winner odds as soon as the participants get announced, and many more join the party as the tournament progresses.

How can I sign up at an online bookmaker to bet on the Champions League?

If you’re not already a part of any sportsbook, you’ll do the following to get the chance to bet on this tournament:

  1. Find a bookmaker whose Champions league betting promotions you like.
  2. Join the website and verify your profile.
  3. Read the welcome bonus terms and conditions.
  4. Head over to the sports section and find the Champions League betting offers.
  5. Meet the bonus requirements to claim your sign up reward.
  6. Continue placing wagers on matches you want and stay updated about the regular promotions.

Who is eligible for these betting offers?

Anybody who joins a website that has Champions League betting promotions is eligible to claim the rewards. All you need to do is meet the qualifying requirements set by the operator.

Which teams participate in the Champions League?

The best-performing clubs from each country occupy the first four spots in the relevant country leagues to qualify for this tournament. The Champions League betting offers revolve around those teams, meaning you won’t be able to support your favourite if it doesn’t qualify.

Some smaller European countries have only one or two teams representing them in the Champions League. In contrast, in other places, teams start competing against one another for a spot at this tournament very early.