bet365 Cheltenham Offers For New & Existing Customers 2024
Last Updated on March 26, 2024
By Jacob Potter 
With an award-winning welcome offer and the best horse racing odds in the business, bet365 is the best site for Cheltenham. Find out everything you need on their latest Cheltenham 2024 betting offers and why they provide you with the best coverage of the festival.
bet365 Cheltenham Offer
Bet £10 & Get £30 in Free Bets for new customers at bet365.
The bet365 Cheltenham offer is one of the best. Firstly, they won the award for Best Welcome Offer at the UK Bookmaker Awards. With a good amount of free bets and no expiry, whether you signed up in December or during Cheltenham, you would still be able to use your free bets on the event.
They also offer a decent amount of free bets. While it may not be the most, with the likes of Betfred offering more, you can use these as you please. Unlike sites such as BetVictor, which require you to use free bets on specific areas such as bet builders.
You can find out more with our page on the bet365 bonus code, or if you want to look across all bookmakers, head over to the Cheltenham betting offers page.
| Sports Promo Terms | Promo Description |
| Promo Amount | £30 |
| Promo Code | MYBETCODE |
| Min Odds | 1/5 (1.20) |
| Min Wager | £10 |
| T&Cs | Read full T&Cs |
Cheltenham Specials & Existing Customer Offers
There are plenty of offers for existing customers as well from bet365, with plenty being available to their bettors, which includes promotions such as enhanced odds and extra each-way places are just some of the offers that bet365’s existing customers can access.
Best Odds Guaranteed (BOG)
Best Odds Guaranteed (BOG) is available on bet365 for the Cheltenham Festival, which will be pleasing to hear for both new and existing customers. Best Odds Guaranteed is where you wager funds on a horse at a certain price on the day of a race, and if the horse’s price is shorter by the time of the race, then you will still be paid out at the original price you backed it at.
However, if the starting price (SP) was to drift out to higher odds by the time of the race, then you would be paid out at the higher odds, despite backing it at a smaller price with bet365. An example of the Best Odds Guaranteed promotion at bet365 can be found below.
- If you back a horse at 3/1 and then it drifts to 7/1 as the starting price (SP), then you’ll be paid out at the 7/1 odds.
It’s important to remember that the Best Odds Guaranteed promotion is live from 9 am on the day of a race and no earlier, otherwise, any bets placed before this won’t be eligible.
Non-Runner No Bet (NRNB)
Non-Runner No Bet (NRNB) is another popular promotion that bet365 runs ahead of the Cheltenham Festival. It offers punters insurance on ante-post betting markets months in advance of any race taking place in the future.
Non-Runner No Bet means that if a horse doesn’t run in the selected race that you bet on them to for one reason or another, then your stake will be refunded into your bet365 account.
Whereas with standard ante-post betting, your bet would be settled as a loser before the Cheltenham Festival has started if your horse doesn’t run in the race you wagered funds on it too.
However, it’s worth noting that the odds on NRNB markets are slightly shorter than standard ante-post betting markets, as there is an element of insurance with this betting market.
Each Way Extra
Each Way Extra gives punters the option to increase or decrease the number of places in a race when you are betting each-way on selected horse races.
When you use Each Way Extra, you can add places to your each-way horse racing bets and take a reduced price or remove places and increase the odds on your selection, although that obviously comes with an element of risk, as your selected horse has less chance of finishing in the top-two of a race (for example) than it would be finishing in the top-four.
T&Cs: Each Way Extra gives you the option to increase or decrease the number of places in a race when you are betting each-way on selected horse races. T&Cs apply.
Bet Boost
bet365 are offering existing customers enhanced odds on certain selections in horse racing with their Bet Boost promotion. The odds of each selection are chosen by bet365, and are clearly labelled on their site with a green arrow. In previous years for the Cheltenham Festival, we’ve seen this bookmaking giant have plenty of Bet Boosts available on many different races at Cheltenham, so it wouldn’t come as much of a surprise to see them offering similar in this year’s meeting.
Ahead of the 2024 Cheltenham Festival, bet365 are ahead of many of their competitors with their Bet Boosts promotion, as they’re offering boosted odds on a selected horse in each race at this year’s Cheltenham Festival. An example of this promotion being in place months before the action gets underway, can be found below, as bet365 are offering odds of 11/1 on Facile Vega to win the Arkle Chase.
Key T&Cs: Only available to new and eligible customers. Bet restrictions and T&Cs apply.
bet365’s Performance At The UK Bookmaker Awards
At MyBettingSites, we use data from the UK Bookmaker Awards and our first-hand experience to review the top betting sites. The data is collected through large-scale surveys, and then the top bookmakers for each category will collect their prize at an awards ceremony.
At the awards, bet365 were top of the pack. They had the overall best horse racing odds and ranked in the top two for the Cheltenham Festival. Only Ladbrokes performed better for odds during the 2023 event. That was a rare blip for the best bookie in the industry with the Bookmaker Awards gathering data for over 80 meets across the UK and Ireland and bet365 finishing first at over 50.
Not only this, but bet365 won the award for Best Sports Bookmaker UK 2023, which is one of the best awards to win at the Bookmaker Awards. This award gathers data from all the categories featuring at the Bookmaker Awards, which includes horse racing odds, customer service, market selection, banking, betting experience, football odds, and welcome bonus. For a closer look on the UK Bookmaker Awards, head over to the MyBettingSites homepage, which covers the process of collecting the data.
| Category | bet365 Rank |
| Football Odds | 6th |
| Horse Racing Odds | 1st |
| Banking | 8th |
| Betting Experience | 1st |
| Customer Service | 17th |
| Welcome Bonus | 1st |
| Market Selection | 3rd |
| Overall | 1st |
Odds
All of the races from the 2024 Cheltenham Festival will be available to bet on through bet365, but there are feature races which attract additional interest. One of those is the Cheltenham Gold Cup, with A Plus Tard looking to retain their crown from last year’s race, although he’ll be tested by the likes of Galopin Des Champs and Bravemansgame.
- Galopin Des Champs @ 1/1
- Fastorslow @ 15/2
- Gerri Colombe @ 13/2
- L’Homme Presse @ 12/1
- Corach Rambler @ 18/1
- Bravemansgame @ 20/1
- Monkfish @ 20/1
- Gentlemansgame @ 28/1
Odds displayed are correct as of 12:39 pm, Friday 15th March, 2024. Odds are subject to change.
How To Bet On Cheltenham At bet365
It’s easy to place a bet on Cheltenham on bet365, but if you’re struggling with the process, we’ve provided a step-by-step guide, which breaks down each section.
- Click here to be directed to the bet365 site.
- Log into your account with the username and password you created when signing up.
- Click on the ‘Horse Racing’ heading from the left-hand side of the screen.
- Click on the ‘Antepost’ section from the horse racing section.
- Choose which race you want to bet on, before clicking on the horse which you think will win the specific race.
- Choose your stake, before clicking the ‘Place Bets’ button, which is coloured green on the bet slip on bet365.
bet365 Cheltenham Live Streaming
You’ll be pleased to hear that Cheltenham live streaming is available through bet365 in the UK (depending on your Wi-Fi or 4G connection) and with excellent quality on those live streams, you won’t be disappointed. To watch live racing on bet365, you must have funds in your account or have placed a bet in the last 24 hours. To access Cheltenham live streaming on bet365, simply follow the instructions below.
- Log into your bet365 account through their website or mobile app.
- Click on the ‘Horse Racing’ section on the left-hand side of the screen.
- Select the horse racing meeting you wish to watch through bet365 live streaming.
- Click the TV/Media player logo (pictured below) and the stream will be started two minutes before the race is due to get underway.
Events available for streaming may depend on your location.
bet365 Cheltenham Offers FAQ
What is the bet365 Cheltenham offer?
bet365 are offering new customers £30 in free bets to use on their site when they deposit and wager £10 on a selection with minimum odds of 1/5 (1.20).
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required. Full T&Cs
Are there existing customer offers for Cheltenham on bet365?
Price Promise, Best Odds Guaranteed, and Bet Boosts are just some of what is available on bet365 for horse racing, which will certainly prove popular amongst existing customers ahead of the Cheltenham Festival.
